Archive: November 1996

For PR practitioners who want another tool to help them do their jobs better, consider picking up "Webster’s New World Dictionary of Media and Communications." The book was written by Richard Weiner and is being… Continued

When AT&T [T] revealed last week that it would be giving its 127,000 employees a paid day off for community-service projects, it not only set a precendent but strengthened its relationship with its employees and… Continued

With agencies taking on projects all over the world, PR executives may want to look to Internet telephone as a way to talk to clients on the other side of the world for the price… Continued

Sometimes a partnership is all it takes to jumpstart a tourist attraction based on a seasonal sport. Earlier this year, the Naismith Memorial Basketball Hall of Fame (BHOF) in Springfield, Mass., partnered with four minor… Continued

Editor’s Note: Town & Country monthly magazine, which is published by the Hearst Magazines Division, is one of the publications which has meshed high society with pastoral quality of life issues.Readers turn to the magazine… Continued

Gold Quill Awards Seeks Entries The International Association of Business Communicators Gold Quill Awards is now accepting entries. Conducted annually, the awards are IABC’s highest honor for programs and projects in the field of organizational… Continued

Three days before the Public Relations Society of America’s national conferance began Nov. 9 in St. Louis, the association’s public relations director Steve Erickson stepped down. The move adds yet another layer to questions concerning… Continued

Attendance was down about 200 from last year’s conference (to 1,854), despite the strong health of the industry. PRSA’s chief operating officer, Ray Gaulke, said the lower turnout –1,854 attendees –probably stemmed from PR people’s… Continued

ST. LOUIS – "We’re good at beer, shoes and blues" in this city, said a jazz musician at the opening night reception of Public Relations Society of America (PRSA) conference here last Sunday (Nov. 10).… Continued

When crisis and chaos erupt at corporate headquarters, silence is never golden. As the recent Texaco Inc. race-discrimination suit shows, a swift response will likely minimize further damage and set the tone for the remainder… Continued