Archive: November 1996

Your company has spent thousands of dollars, maybe more, in getting prime space on the trade show floor. If your plan is to get there and then launch a well-executed, multi-pronged PR approach, think again.… Continued

Dec. 2: Congressional Quarterly, "Under-standing Congress," Washington, 202/887-8620. Dec. 3: Effective Communications Group, "Feature Writing," Princeton, N.J., 800/444-2942. Dec. 3: Boston Chapter of PRSA, "The Business of On-Line Media, New Opportunities for Public Relations," Boston,… Continued

A new, comprehensive resource directory for the PR industry has made a virtual appearance and promises to be a handy, no-frills one-stop shop for information-seekers. Media Distribution Services, New York, perhaps as a way to… Continued

Susan Orge, president of 2SO Marketing Communications in Ann Arbor, Mich., (313/913-5851) offers 10 ways to maximize press coverage at a trade show: 1) Be proactive: To ensure that you get noticed, set appointments with… Continued

Earl V. Wells III was appointed director of public relations at Eric Mower and Associates, Buffalo, N.Y. He was media relations/public affairs manager with the Consolidated Edison Company, New York. Paul Capelli was promoted from… Continued

Kyla Thompson, group CEO of The Jefferson Group West, Denver, received the Lifetime Achievement Award from the Colorado Chapter of the Public Relations Society of America for her service on more than 15 community organizations.… Continued

Manning, Selvage and Lee, New York, has partnered with United Public Relations, Poland. (Manning, 212/213-7025)

New York-based Creamer Dickson Basford has moved from Broadway to Hudson Street. The company’s new address is: 350 Hudson Street, 5th Floor, New York, N.Y. 10014; 212/367-6800. Ray Carmichael, long-time head of the Chicago office… Continued

Richard Kline has resigned as president of Shandwick USA, based in New York, and will be replaced by Scott Meyer, a 25-year veteran and founding partner of Shandwick Minneapolis. Meyer will serve as managing director… Continued

PR professionals immersed in investment management issues and services should take note that the Association for Investment Management and Research (AIMR) has revised its Code of Ethics and Standards of Professional Conduct. The new ethical… Continued