Online video now accounts for more than 50% of all mobile traffic, according to U.K.-based digital marketing company Merchant Marketing Group. So it's time to produce more videos, right? Well, as Sam Rooeintan, founder and creative director of Marstudio, writes in PR News' recently published Book of Visual Storytelling, with popularity comes a crowd.
Your challenge is to create and distribute videos that stand out in this particular crowd. To help you do that, Marstudio produced the following infographic, which lists essential ingredients for video success.
Check out the table of contents for PR News' Book of Visual Storytelling.