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A sample of Target's Pride collection 2024 including a rainbow colored purse and dress.

How Companies Can Engage Authentically with Pride Month

June 11th, 2024 by

June’s dedication to Queer liberation was born from great struggle, profound loss and generational activism. For this reason, corporate campaigns have to be so much more than rainbow-colored logos, and the intention of these initiatives needs to be lasting.

Ben Finzel and Laura Nguyen faces in 2 circles for a PRNEWS Live graphic

[VIDEO] PRNEWS Live Celebrates Pride and Discusses Brand Safety

June 6th, 2023 by

PRNEWS discussed proactive ways brands can protect themselves and their employees during Pride Month, encouraging a positive and inclusive experience for all.

Target logo

PR Roundup: DeSantis Campaign Launch, Backlash for Target, Remembering Uvalde

May 25th, 2023 by

This week our PR Roundup looks at a disastrous campaign launch for Ron DeSantis and backlash for Twitter, the importance of remembrance and the latest conservative outrage aimed at Target.

Target Photoshops its Way Into Bad PR

March 13th, 2014 by

Target’s “Thigh Gap” results in major blowback for the retailer.