Search Results for: Klein Tools

DICTIONARY FOR PR PROFESSIONALS

November 25th, 1996 by
For PR practitioners who want another tool to help them do their jobs better, consider picking up "Webster's New World Dictionary of Media and Communications." The book was written by Richard Weiner and is being… Continued
Today, it is not just headache remedies and beverage companies that engage in comparative advertising. Many companies in the healthcare industry, including hospitals, HMOs and health insurers, engage in such print and media ad campaigns.… Continued
One component of a communications strategy that is sometimes overlooked by many companies is the organization letterhead. Bradley Memorial Hospital gives its letterhead top billing. The hospital, located outside of Chattanooga, Tenn., treats its letterhead… Continued
Our list covers association and PR vendor sites ADI Press Track. http://www.presstrac.com Info. about its news and media content analysis; company directory, a search mechanism and links. Admark Corp. http://www.admarkcorp.com Information on Admark Corp.'s software… Continued