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Using LinkedIn’s Data to Boost Thought Leadership Campaigns Corporate PR teams are underutilizing one of LinkedIn's most valuable tools: its data. Here are three recommendations to help you harness LinkedIn data to make faster and…
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Following are three recommendations to help you harness LinkedIn data to make faster and smarter decisions with greater ROI for your executive eminence programs.
Happy Monday, folks. I’m Kaylee Hultgren, Content Director for PRNEWS. Welcome to another edition of Single Shot. ICYMI, we launched a newsletter last week: Media Relations Weekly. On Thursday mornings, a curated collection of pitch…
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1 Crisis Management PR Roundup: Commencement Crisis, Boy Scouts Rebrand, Media Consumption Habits This week's PR Roundup looks at higher education's current commencement and communication crisis, the rebranding of the Boy Scouts and a new…
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Customizing AI GPTs to Optimize PR Business Processes AI-driven applications have quickly become a must-have tool in the PR world. Whether it is using ChatGPT to compose content, Zoom AI Companion to take meeting notes,…
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AI-driven applications have quickly become a must-have tool in the PR world. Whether it is using ChatGPT to compose content, Zoom AI Companion to take meeting notes, or Shortwave to stay on top of your daily deluge of email messages, artificial intelligence provides the power needed to unlock new levels of business efficiency.
In this week's PR Roundup we learn about supporting journalists, inclusive communications regarding Mother's Day, and if communicators are already prepping messaging strategies for the 2024 election.
LSU women’s basketball coach Kim Mulkey held a presser on March 23 where she upbraided a soon-to-be-published Washington Post profile, calling it a “hit piece” and threatening to sue. Our author takes an unpopular POV about its effects—one that considers stakeholders.
While many in PR see AI as the answer to navigating crisis, recent findings from Harvard Business School show that AI is good at tasks like automating, creating insights and aiding creativity, but falls short in judgment and adjusting to ever-changing human context and interactions.
Happy Monday, folks. I’m Kaylee Hultgren, Content Director at PRNEWS. Welcome to Single Shot. Getting your pitches heard by today’s time-strapped journalists—more than half of whom receive anywhere from 50 to 500 pitches on a…
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