1. ESPN and PBS’s “Frontline” partnership on NFL concussions could spark a PR crisis for the league. (p. 1) 2. Notre Dame linebacker Manti Te’o’s biggest mistake: not coming clean about his fake girlfriend before… Continued
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Edelman Trust Barometer Finds Choppy Weather in Institutional Trust
January 28th, 2013 by PRNEWSEdelman’s 2013 Trust Barometer global study finds that while still low, trust is actually on the rise among institutions, up an average of five points from 2013. Trust in NGOs remains high, with an overall… Continued
Image Patrol: Manti vs. Lance: One Can Plead Youth, the Other Should Know Better
January 28th, 2013 by Katie PaineAnyone who aspires to sports star status should be required to successfully complete a course in public relations prior to signing any contract. Anyone who has any knowledge of PR knows that the bigger… Continued
ESPN/PBS ‘Frontline’ Concussion Collaboration a Perfect PR Storm
January 28th, 2013 by PRNEWSThe Concussion Watch website created by “Frontline” exemplifies the investigative series’ entrance into the digital realm, allowing for fan engagement early and often during the documentary making process. On Feb. 3, all eyes will be… Continued
H+K Strategies’ Pan-African Expansion: ‘Go Where Your Clients Will Need to Be’
January 25th, 2013 by Scott Van CampYears of research has led the communications agency to make a big investment in Africa.
Officials Cry Foul Over LAX PR Spend
January 24th, 2013 by Bill MiltenbergLos Angeles International Airport’s $4 million spend on PR contract has drawn the ire of city officials. This begs the question: Does PR need some PR of it’s own?
Edelman Trust Barometer: Leaders Not to be Trusted
January 24th, 2013 by Scott Van CampThe latest Edelman trust study finds that fewer than one in five people believe a business or governmental leader is telling the truth.
Social Media Policies Under Government Fire
January 23rd, 2013 by Scott Van CampThe National Labor Relations Board is calling out brands like GM, Costco and Target for "unlawful" social media rules regarding employees.
Facebook in 2013: Move Away From Number of ‘Likes’
January 22nd, 2013 by Scott Van CampKrisleigh Hoermann, who will present at PR News’ Digital PR Next Practices Summit on Feb. 27 in San Francisco, says it’s time to go deep with Facebook engagement.
Internet Content Drives Consumer Decisions
January 21st, 2013 by PRNEWSIn 2012 online reviews, retailers’ websites and friends and family all had big gains from 2010 as the top sources for buying information, according to Cisco’s Catch-and-Keep report. The influence of social media and store… Continued