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Data Roundup: Employee Benefits Expectations vs. Reality; Influencer Pay; Consumer Trust for Business

March 28th, 2023 by

This month’s data roundup takes a look at benefits companies offer versus what employees want, as well as influencer pay expectations, and how consumer trust in business has changed.

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Tips for Those Joining the Consulting Class

March 21st, 2023 by

Whether by choice or by necessity, those who now reside in the consulting class would be wise to consider these questions and advice from our contributor.

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PR Roundup: ​​Oscar PR Preparations, Uvalde Comms Mistakes, No More Severance Silence

February 24th, 2023 by

PRNEWS took a look at some organizations learning from past mistakes (Oscars), and some practitioners currently dealing with personal crises in Uvalde.

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How Communicating Gender Equality Impacts Women in PR

February 23rd, 2023 by

PRNEWS spoke with Molly Levinson about advice she gives to both students ready to enter the PR workforce and those looking to advance in their careers. She also shares lessons she learned in her previous roles as an Emmy award-winning producer.

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Layoffs or Hiring: What is the Current Status of the PR Industry?

February 23rd, 2023 by

With the economy on shaky ground and continuous whispers of recession, we wondered how our friends in the communication industry were doing. With companies cutting back, does that mean agencies and comms departments are feeling the pinch as well? 

PR Council Eyes AI Guidelines; Pushes Broad Talent for Agency Growth

February 7th, 2023 by

PR Council leaders say its board soon will discuss issuing guidelines for generative AI. In addition, they believe PR agencies must tap more talent, including data analysts, so they can maintain growth.

Recession and Covid Fears Linger, Yet PR Can Thrive in 2023

January 30th, 2023 by

We are in uncertain times as recession loom, as does Covid, yet demand for thoughtful communication is rising. Our author is optimistic. Now’s the time for providing expertise on DEI and expanding capabilities of your business and employees, she argues.

[VIDEO] PRNEWS Live Discusses Mentorship

January 26th, 2023 by

To celebrate National Mentorship Month, PRNEWS Live welcomed Lisa Vasquez-Fedrizzi, senior vice president, people + culture at Lippe Taylor. We discussed all aspects of mentorship including finding a mentor, being a mentor and how to navigate those relationships.

Top 5 Tips for Mentorship

January 17th, 2023 by

January is National Mentoring Month. And aside from utilizing mentorship to go full-speed ahead with new years’ aspirations, having a mentor is just a good, anytime career decision.

A Communicator’s Calling: Serving Others First

January 11th, 2023 by

U of Kentucky communicator Marc C. Whitt offers characteristics of the PR pro as servant leader. These include leading with humility, compassion and authenticity. In addition, the servant leader encourages career and educational growth in team members.