PR Insiders

Top Women in PR 2014: Anastasia Khoo

February 27th, 2015 by

Anastasia Khoo, Director of Marketing, Human Rights Campaign Anastasia Khoo is one of the finest marketing professionals in the nonprofit sector and beyond. While she is best know for turning the Internet red with the… Continued

Top Women in PR 2014: Amber Winans

February 27th, 2015 by

Amber Winans, Managing Director, Bhava Communications As managing director of Bhava Communications, Amber’s work ethic and positive attitude help maintain a success oriented, ambitious and fun work environment. Amber has a passion for mentoring tomorrow’s… Continued

2014 Top Women in PR: Susan Gordon

February 27th, 2015 by

Susan Gordon, Director, Strategic Communications & Public Relations, Bell Helicopter  Susan personifies everything a public relations practitioner should be. She is professional, passionate about her company and extremely productive in a very competitive industry. Through her… Continued

PR News Announces Top Women in PR Honorees

February 27th, 2015 by

PR News celebrated the honorees of this year’s Top Women in PR Awards Luncheon, held at New York City’s Grand Hyatt on Feb. 27, 2015.

PR Insider: 4 PR Tips to Pitch During Sweeps

February 26th, 2015 by

During “sweeps,” all your favorite shows have their season-ending cliffhangers. And for PR people, we get to position those clients that offer more heart-tugging human-interest appeal.

PR Insider: Keeping the Message Focused in a Crisis

February 23rd, 2015 by

When you or your client is hit with a crisis, perhaps the most important thing you can do is keep your message focused.

4 Things PR Pros Should Never Say To Reporters

February 10th, 2015 by

Brian Williams’ decision to take a temporary leave of absence from the anchor chair at “NBC Nightly News” has done little to quell the controversy now swirling around him after Williams admitted last week that he falsely claimed he was aboard a helicopter that was “hit and crippled” by enemy fire during the invasion of […]

4 Things PR Pros Should Never Say To Reporters

February 10th, 2015 by

Brian Williams’ decision to take a temporary leave of absence from the anchor chair at “NBC Nightly News” has done little to quell the controversy now swirling around him after Williams admitted last week that he falsely claimed he was aboard a helicopter that was “hit and crippled” by enemy fire during the invasion of … Continued

PR Insider: The First 48 of Crisis Communication

February 9th, 2015 by

The first 48 hours of a crisis are the most important because they determine whether the situation becomes a manageable problem or an out-of-control disaster.

PR Insider: The Skill Every Communicator Needs in 2015

February 5th, 2015 by

Many trend forecasts focus on the need for increased visual content, the continued shift to mobile, and real-time marketing. What’s absent is whether those are always the right tools.