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The "99 Percent" movement will be on hand for 3M’s annual shareholder meeting—and it’s not the only shareholder meeting in its crosshairs.

Corporate leaders and large international companies have seen their public trust diminish dramatically.

The "99 Percent" movement will be on hand for 3M’s annual shareholder meeting—and it’s not the only shareholder meeting in its crosshairs.

Three PR agency heads discuss the issues that come into play when deciding whether or not to take on a controversial client.

Acknowledging the perceived flaws of a brand’s product is a transparent way to elicit a gut-level reaction from passionate and indifferent consumers.

Acknowledging the perceived flaws of a brand’s product is a transparent way to elicit a gut-level reaction from passionate and indifferent consumers.

Three PR agency heads discuss the issues that come into play when deciding whether or not to take on a controversial client.

Integrating Twitter’s free and paid offerings is an underused way to reach a wider group of users or spark engagement from existing followers.

Was Spirit Airlines on your radar a couple weeks ago? It wasn’t on mine—I don’t think I ever booked a flight with them. Now it’s the airline I’m not supposed to fly. Ever. On April 22, the Tampa Bay Times reported that Spirit …

Facebook is taking social actions one step further by allowing Open Graph app developers to create custom actions on shared user stories.