With journalistic style becoming increasingly casual and conversational, PR pros must still abide by the basic rules of usage, punctuation and style.
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PR Pros React to Pinterest’s Link Blockade
July 16th, 2012 by Bill MiltenbergSony’s Callan Green and Dave Thomas Foundation for Adoption’s Staci Perkins share their reactions to Pinterest’s move to fight scammers and spammers.
Case Study: Grassroots National Campaign to Launch Safeway’s New All-Natural Food Line Proves PR Can Be a Picnic
July 16th, 2012 by Linda RomanelloThe world’s longest picnic table, wide media coverage and a social media contest put Safeway’s Open Nature line front and center with the public.
PR Execs Close to the CEO Reveal Their Secrets—‘Be Voice of Reason’
July 16th, 2012 by Scott Van CampMore than a third of PR pros report directly to their CEOs. Here’s how to make this critical relationship work.
Tip Sheet: Star Search: Recruiting Top Young Talent Socially
July 16th, 2012 by Sandra FathiIn hiring the next generation of PR professionals, PR agency Affect went to the platform where the candidates hang out: social media.
Increase CSR Awareness: Add Your Organization’s Successes to Wikipedia
July 16th, 2012 by Marcia W. DiStaso and Marcus MessnerThe Web’s biggest encyclopedia is a great place to tout your CSR successes, but there are a few important caveats to consider first.
Increase CSR Awareness: Add Your Organization’s Successes to Wikipedia
July 16th, 2012 by Marcia W. DiStaso and Marcus MessnerThe Web’s biggest encyclopedia is a great place to tout your CSR successes, but there are a few important caveats to consider first.
PR Pros React to Pinterest’s Link Blockade
July 16th, 2012 by Bill MiltenbergSony’s Callan Green and Dave Thomas Foundation for Adoption’s Staci Perkins share their reactions to Pinterest’s move to fight scammers and spammers.
Penn State Needed a ‘Voice of Reason’
July 13th, 2012 by Scott Van CampGiven the continuing, intense media coverage of the report on the Penn State scandal by former FBI director Louis Freeh, there’s no doubt that what was in that report has hit the public like a sledgehammer. Freeh called the behavior of key figures in…
5 Tips for Maintaining a Social Media Presence with a Skeleton Crew
July 13th, 2012 by Bill MiltenbergWhen your team becomes relegated to a skeleton crew during the summer, follow these five steps to keep your brand’s social pulse beating.