Topics

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

There’s Nothing Like Soft Benefits To Keep and Attract Top Talent

October 1st, 2012 by

Communicated correctly both internally and externally, soft benefits can really benefit your brand.

2012 Digital PR Awards: Viral Campaign

October 1st, 2012 by

A well-known brand combined with well-known pitchmen equaled a successful campaign for Head & Shoulders.

2012 Digital PR Awards: Online Newsroom

October 1st, 2012 by

ConranPR designed an online newsroom that provided journalists and bloggers with everything need to produce an effective story.

2012 Digital PR Awards: Mobile Initiative

October 1st, 2012 by

The American Cancer Society and Vodafone created new ways to reach its target audiences through mobile initiatives.

2012 Digital PR Awards: Digital Communicator of the Year

October 1st, 2012 by

Samara Finn, a VP in Marina Maher Communications’ Creative Catalyst Group (CCG), leads online influencer communications at MMC.

2012 Digital PR Awards: Cause Marketing/CSR

October 1st, 2012 by

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

2012 Digital PR Awards: Video

October 1st, 2012 by

A rigged vending machine offered free Coke in exchange for hugs and kisses. It resulted in over 1.5 YouTube views.

2012 Digital PR Awards: New Digital Service/Product

October 1st, 2012 by

HORN created a successful multi-channel campaign to promote the launch of Dyle, a new mobile device viewing product.

2012 Digital PR Awards: Digital PR Team of the Year

October 1st, 2012 by

The three person American Red Cross team stays busy with its 3,000 social media mentions per day; top brands are turning to MWW Group for its digital prowess.