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In a reputation ranking based on citizenship, governance and workplace practices, J&J was perceived to have the best CSR credentials.

With public trust in corporations such a hot issue these days, the investor relations function must be in sync with both public messaging about corporate social responsibility as well as internal messaging to employees.

Preparing for an executive’s speech can be just as nerve-racking for the communicator as it can be for the speaker.

A study finds that new media users follow fewer than five brands online, which makes it critical that brand communicators effectively get their messages across.

While it’s important to make sure that quotes are correct and facts are straight in a story, there are times to call attention to mistakes and times to back off.

A recent survey of journalists and analysts on their use of social media channels Facebook and LinkedIn, and news aggregation options Twitter and Delicious, shows that they are a lot like us in their social networking usage.

PR News looks at the Twitter following of companies included in Fortune‘s 2010 best workplaces list.

Short and active snippets of information are key to crisp communications, and to a much longer career as a PR professional. Here are some examples of "keepers" and their dull counterparts.

Thanks to digital communications, organizations today walk a dangerous tightrope when it comes to their own brands vs. employees’ own online personas.

In case of a crisis, calming fears and disseminating factual information internally is critical. Your organization’s Intranet can be the one-stop shop for gaining employee trust.