Kathleen Henson reflects on her 20 years in PR and the mentors who influenced her career.
Topics
The Accidental Agency: A Retrospective of My Life in PR
January 26th, 2012 by Kathleen HensonKathleen Henson reflects on her 20 years in PR and the mentors who influenced her career.
4 Key Strategies to Effective Employee Crowdsourcing
January 25th, 2012 by B.J. TalleyLooking for a way to boost employee engagement on the cheap? Look no further than internal crowdsourcing, but be sure to be transparent and inclusive in your approach.
Lack of Preparation Mars Costa Cruises Press Conference
January 25th, 2012 by Scott Van CampCommCore Consulting principle Jerry Doyle explains the four missteps made by Costa Cruises during its Jan. 16 press conference.
PR News Poll: PR Pros to Use Texting in 2012 Campaigns
January 25th, 2012 by Bill MiltenbergPR News asked its online community whether they plan to use texting as part of their communications outreach in 2012.
PR News Poll: PR Pros to Use Texting in 2012 Campaigns
January 25th, 2012 by Bill MiltenbergPR News asked its online community whether they plan to use texting as part of their communications outreach in 2012.
One Login, Lots of Data: Google’s Simplified Privacy Policy
January 25th, 2012 by Bill MiltenbergGoogle has simplified its privacy policy to make for one experience across its products, helping the company better understand users’ Web tendencies.
It’s Time for a PR Industry Debate; Here are the Topics
January 24th, 2012 by Diane SchwartzLet’s assume for a second that PR professionals do not agree on all issues. And let’s assume we have the opportunity to stage a PR Industry Debate, in the same “interesting” fashion as this year’s Republican debates. Bro…
PR News Q&A With Christopher Lagan: Beware of Using Facebook as Push Tool
January 24th, 2012 by Regina D'AlesioPR News Digital PR Summit speaker Christopher Lagan of the U.S. Coast Guard shares tips on how to increase engagement and protect your credibility on Facebook.
Top 5 Digital Skills PR Leaders Need to Master
January 24th, 2012 by Scott Van CampCMOs say they could be more tech-savvy on the job. What about PR leaders? What digital/social skills are most needed to move the communications needle and prove they belong at the table with senior management?