Digital & Technology

PR pros must rely on the community of Wikipedia editors to add their company’s CSR efforts (or anything else) to its Wikipedia entry, but there are ways to  accelerate the process.

Sony’s Callan Green and Dave Thomas Foundation for Adoption’s Staci Perkins share their reactions to Pinterest’s move to fight scammers and spammers.

Sony’s Callan Green and Dave Thomas Foundation for Adoption’s Staci Perkins share their reactions to Pinterest’s move to fight scammers and spammers.

The Web’s biggest encyclopedia is a great place to tout your CSR successes, but there are a few important caveats to consider first.

The Web’s biggest encyclopedia is a great place to tout your CSR successes, but there are a few important caveats to consider first.

The world’s longest picnic table, wide media coverage and a social media contest put Safeway’s Open Nature line front and center with the public.

When your team becomes relegated to a skeleton crew during the summer, follow these five steps to keep your brand’s social pulse beating.

When your team becomes relegated to a skeleton crew during the summer, follow these five steps to keep your brand’s social pulse beating.

When Viacom channels on DirecTV were blacked out because of stalled carriage negotiations, disgruntled consumers flocked to four hashtags to make their voices heard.

When Viacom channels on DirecTV were blacked out because of stalled carriage negotiations, disgruntled consumers flocked to four hashtags to make their voices heard.