Digital & Technology

2012 Digital PR Awards: Intranet

October 1st, 2012 by

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day.

2012 Digital PR Awards: Media Relations

October 1st, 2012 by

AMD and Unilever both successfully worked with the media to help promote the upcoming release of new products.

2012 Digital PR Awards: Crisis Management

October 1st, 2012 by

Faced with the infamous "Alec Baldwin tweeting" situation on one of its flights, American Airlines used its prior-established plan to immediately acknowledge the crisis.

Tim Cook’s Public Apology Puts Apple on the Crisis Management Map

October 1st, 2012 by

Apple’s Tim Cook handled the company’s map criss in a new fashion for the company—he apologized to the public and even recommended other non-Apple offerings as a solution.

2012 Digital PR Awards: SEO

October 1st, 2012 by

CRT/tanaka engineered a total turnaround for the Federation of Quebec Maple Syrup Producers/

2012 Digital PR Awards: Intranet

October 1st, 2012 by

Built with the input from more than 100 stakeholders in 25 hours of meetings, CONNECT truly connected its 4,000 staff worldwide, attracting more than 50,000 page views on launch day.

2012 Digital PR Awards: Media Relations

October 1st, 2012 by

AMD and Unilever both successfully worked with the media to help promote the upcoming release of new products.

2012 Digital PR Awards: Contest/Game

October 1st, 2012 by

Uncle Ben’s and Porter Novelli launched and promoted Ben’s Beginner Cooking Contest, a Facebook-driven video submission contest which attracted over 700 submissions.

5 Tips For Using HootSuite—Including Its New ‘Conversations’ Feature

October 1st, 2012 by

Users of professional social networking site HootSuite can now chat directly with fellow team members, as well as take advantage of these four other features.

2012 Digital PR Awards: Redesign/Relaunch of Site

October 1st, 2012 by

The NCCD revamped a poorly-designed Web site, turning it into a destination that fully captured an organization’s message.