Corporate Social Responsibility

A study by Havas Worldwide confirms a trend we’ve suspected all along: CSR is important to the public, so important that they believe businesses are just as responsible as governments for driving positive social change.

With social activism more popular than ever with the younger workforce, companies are turning to volunteerism to push their CSR agendas.

Walmart’s announcement to hire any honorably discharged veteran within his or her first 12 months of active duty brought positive coverage from The New York Times, a rarity for the retailer.

Here are the people and campaigns behind stellar corporate social responsibility work. They will be honored at the CSR Awards luncheon on Feb. 11 in Washington, D.C.

With consumers eager to interact with socially responsible companies, it’s fitting that PR News will honor best-in-class CSR campaigns and the people behind them on February 11 in Washington, D.C.

Many of the world’s top 100 most reputable companies have little to show for the millions of dollars spent on CSR initiatives.

A study finds that more than three-quarters of young adults would think more highly of a company that helps them support a cause they care about.

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

A Pinterest presence and a special live event promoting in-home sustainability drove awareness around the Kleenex Cottonelle toilet paper brand.

 Winner: American Chemical Society – Bytesize Science Originally launched in 2010, the Bytesize Science video series—designed to help the public discover chemistry in an educational and entertaining way—was relaunched in 2011 in an effort to gain more… Continued