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Where Was the Copyeditor?

November 9th, 1998 by

In our cyber travels to discover how online newspapers handled the elections and what new twists they provided that their print counterparts couldn’t, we stumbled across this headline at http://www.latimes.com: "Both Parties Reasses National Strategies."… Continued

KWB’s Agency Press Kit Crosses Into Sticky Trademark Issues

November 9th, 1998 by

When Kirkman Westlake Bowman’s VP of Relationship Marketing Julie McClung carefully soaked the labels off 19 jars of Smucker’sr swirled peanut butter-and-jelly several weeks ago for a press kit her firm was putting together, she… Continued

JobTracker

November 2nd, 1998 by

Public Relations Strong writer, publicist skills, recent experience. Send or fax samples to Attn: Public Relations, Pres., BN Group, 13 Emery Ave., Randolph, N.J. 07869 or Fax 973/366-5667. Public Relations Professionals The American Bar Association… Continued

Y2K: More than a Techie’s Playing Field, It’s About Communications Too

November 2nd, 1998 by

The hype surrounding Y2K is clearing a path for communicators to educate key audiences about the critical issues and be a source of checks-and-balances, ensuring that companies and organizations are minding their infrastructure Ps and… Continued

Industry News

November 2nd, 1998 by

On the Radar Screen SPJ May Need PR Arriving in L.A., after a five hour flight from D.C., following three days at the PRSA Boston conference and an hour cab ride from the airport, I… Continued

Fannie Mae Uses Intranet to Build Community

November 2nd, 1998 by

Ensuring that its employees could easily locate information system-wide was one of the biggest challenges that Fannie Mae faced when it created its award-winning Intranet site. The Washington, D.C.-based mortgage financing company wanted its Home… Continued

Calendar

November 2nd, 1998 by

November 12-13 "The 1998 Corporate Image Conference: Building the Future of Your Image, Brands and Reputation," The Conference Board, London, 44/0/ 171-839-3344. November 17 "Who’s Winning on the Internet and How: Business Strategies for Reducing… Continued

Trends & Ideas

November 2nd, 1998 by

What’s Happening On the Web If a new study holds true, the Internet will soon become a font of IR information for Canadian shareholders – just as analysts and visionaries have said predicted in the… Continued

Media Bites

November 2nd, 1998 by

The skinny on getting placement for your organization CIO Business Magazine 92 Old Connecticut Path P.O. Box 9208 Framingham, Mass. 01701-9208 Fax: 508/872-0618 Don’t pitch new product announcements or late-breaking news. The editorial informs CEOs… Continued

Media Insight

November 2nd, 1998 by

Modern Healthcare 740 N. Rush St. Chicago, IL 60611 "This is a news-driven publication," says Editor Neil McLaughlin. His theory is that news is news and no pitches are needed. Sound discouraging? Don’t be dismayed.… Continued