Bacon’s Software: MediaSource System Requirements: Windows 95 on Pentium (minimum); Mac, PowerPC, or System 7. Functions: Media list compilation; contact management, ability to build and maintain histories and notes, schedule activities; clip analysis with more… Continued
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A Snapshot of One Firm’s Media Relations
November 23rd, 1998 by PRNEWSIf you’re in PR, media relations is one of the most important skills you need to have. Many Fortune 500s, even if they handle most of their communications in house, outsource media relations functions. Vollmer… Continued
Media Relations Software Platform for Growth
November 23rd, 1998 by PRNEWSNext month, Capitol Hill Software of Lanham, Md., launches Version 3.0 of its PRoffice, with the upgrade rolling out to about 150 customers in the U.S. The upgrade includes online publications, including e-zines – a… Continued
An Unlikely Union Between Law & PR Provides Textbook Lessons in Communications
November 23rd, 1998 by PRNEWSManeuvering well through Washington, D.C. is no easy feat, but Richard Levick has carved out a spot in the nation’s capital and in the global community with a unique twist on the art of PR.… Continued
JobTracker
November 23rd, 1998 by PRNEWSPublic Affairs Specialist/$47,006-$61,090 (GS-12) The U.S. Department of Agriculture’s Animal and Plant Health Inspection Service in Riverdale, MD, is recruiting for a public affairs specialist (vacancy#24-52-098, which closes on 12/18/98) at the GS-12 level. The… Continued
Industry News
November 23rd, 1998 by PRNEWSMcCurry MD of New Venture Former White House Press Secretary Mike McCurry is managing director of a new venture, The Public Strategies Group, the brainchild of government affairs and lobbying firm Public Strategies, Washington, D.C.,… Continued
Media Blunders May Have Set the Stage for a Kinder, Gentler Press
November 16th, 1998 by PRNEWSThere is no dispute that media relations pros routinely strive to get in the good graces of the press. But how common – or rare – is it for the press to seek your good… Continued
Case Study: Promotions
November 16th, 1998 by PRNEWSDanlee/DHM Gives Association a ‘Smoking’ Backyard Name A niche-oriented approach can help cook up innovative new ways to publicize an old market. That’s the recipe New Jersey-based PR firm Danlee/DHM took to bring home the… Continued
Calendar
November 16th, 1998 by PRNEWSDecember 1-2 "Implementing the Balanced Scorecard in Corporate Organizations," Quality Alert Institute, San Francisco, 800/221-2114. December 7-8 "Relationship Marketing Strategies," Strategic Research Institute, Omni Hotel at CNN Center, Atlanta, 800/599-4950. December 7-9 "Domestic Securities Markets/… Continued