Subscription Content

Media Moves

April 10th, 2000 by

Edward Robinson leaves Fortune Small Business to join Business 2.0 as senior writer covering Washington, D.C. and its Internet economy. erobinson@business2.com….Michael Arndt leaves the Chicago Tribune to join BusinessWeek and will cover manufacturing, marketing, retail… Continued

PR Trailblazers Prove that Youth Is Not Wasted on the Young

April 10th, 2000 by

As we searched for the ideal candidates for our first annual PR NEWS 15 to Watch Stars of PR honors, our favorite nomination was for “One bright young starlette – tall, brunette, attractive… Unfortunately I… Continued

Editorial Calendar Alert

April 10th, 2000 by

Solar Today Magazine. Upcoming coverage will address how renewable air technologies can help reduce smog and improve air quality. Also interested in stories involving “green” marketing strategies and solar-powered energy sources for homes. Deadline: May… Continued

Official Setback

April 10th, 2000 by

The Hearst Corp.’s acquisition of the San Francisco Chronicle has been stalled because of allegations that the deal would create a newspaper monopoly in the city. A federal judge has ordered a two-week delay of… Continued

Features

April 10th, 2000 by

Narrowing Focus. The Business and Technology section in the American Medical News is now named “Technology” and will only cover technology. Bob Cook is editor. (bob_cook@ama-assn.org)

New Features

April 3rd, 2000 by

Branching Out. Global Finance is expanding its editorial coverage. The May issue will include new sections focusing on U.S. and international ecommerce and e- finance news. Editor Ernest McCrary says the magazine and the Web… Continued

Employee Straight Talk is Top Priority in Merger Communications

April 3rd, 2000 by

For proof that PR has stepped up its strategic role in the new economy, look no further than the 2,000+ mergers announced in the first quarter of 2000 (worth $455 billion, according to Mergerstat.com). Communication… Continued

Pitch Tips

April 3rd, 2000 by

Missing The Boat. Panelists speaking at PR Newswire’s media exchange in Cleveland agreed, the major dilemma facing PR professionals is meeting the deadlines of different media. The speakers, all television professionals from major affiliates in… Continued

Hotline

April 3rd, 2000 by

Keeping Good Company. Fortune magazine’s “Techno-File” section dons a new name, eCompany Now, and will launch as a monthly magazine and Web site May 8. Its stories, focused toward the business executive, will cover practical… Continued

This Just In…

April 3rd, 2000 by

Lobbying: the hot PR strategy. Following on the heels of Captain Morgan Spiced Rum, which campaigned Congress to make Mardi Gras a national holiday (PRN, Feb. 14), Escape Magazine proposes a federal law that would… Continued