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Thinking of making a career switch into the high-tech market? Tech PR isn’t an entirely separate animal from mainstream PR, but its definitely it’s own breed. Tech start-ups, being lean and hungry, operate with a… Continued

After another year of 25% growth and a continuing pace of consolidation through acquisition, the public relations agency industry can expect the pundits to once again decry that firms are becoming big businesses at the… Continued

Ketchum Sheppard’s Rittner says there are generally three motivations for a company to engage an agency’s services to improve internal communication: 1.They’ve tried to do it themselves and it didn’t work; 2.They recognize a deficiency,… Continued

When uninsured children report to school this month, they’ll not only be signed up for classes, but enrolled in their state’s Children’s Health Insurance Program (CHIP) if a national outreach campaign has its way. This… Continued

Arrivals The Red Herring Stasia Bochnowski joins as research reporter. She writes company profiles on both public and private enterprises. She also provides research for biotechnology, pharmaceutical, and medical device-related stories. Email at stasia.bochnowski@redherring.com. AHA… Continued

Praxis Post (http://praxis.md) 36 W. 25th Street, 7th floor New York, NY 10010 If you’re looking to reach physicians in an irreverent online environment that appeals to their appetite for lively debate, Praxis Post should… Continued

September 6-9 Society for Healthcare Strategy and Market Development’s Rediscovering the Magic in Healthcare conference. Orlando. 312/422-3888, http:stratsociety.org. September 8-10 BioConferences International’s Natural Pharmacy 2000 conference. Palm Springs, Calif. 914/834-3100, http://www.bioconfer- ences.com. September 13-14 American… Continued

Prompted by critical reports that federally funded research often lacks female participation, the National Institutes of Health announced that it is strengthening its guidelines to close the gender gap on medical research. This response stems,… Continued

The hectic, all-work-no-play regimen of medical professionals is being challenged by a Web site that aims to introduce a little medical trivial pursuit into their workday. The medical quiz site, triviamedica.com, is positioning itself as… Continued

Chances are you’ll soon see a PSA for the Lustgarten Foundation for Pancreatic Cancer Research. More than 20 of the country’s top media company executives are throwing their support behind the PSA campaign to raise… Continued