PRN reported April 16 that radio stations nationwide are pulling the plug on Web streaming because of contractual problems with on-air talent (an AFTRA agreement pays them three times their usual fees when they appear… Continued
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Fox/Forbes Show is All Business
May 7th, 2001 by PRNEWSFOX News channel and Forbes Magazine are teaming up to produce a weekly business-oriented news show, “Forbes on Fox” that will explore breaking news, political, government and market issues from Forbes’ contrarian point of view.… Continued
E-Newsletters Expand
May 7th, 2001 by PRNEWSEmail newsletters are great for driving traffic to companion Web sites of print magazines, according to a survey conducted by Clientize for Folio magazine. More than 41% of the Folio 500 operate e-newsletters. The survey… Continued
This Just In…
May 7th, 2001 by PRNEWSSalon.com dips into the pennies-per-share range. At press time, its NASDAQ price listed at 34 cents per share. min’s New Media Report this week predicts the site’s demise within three months, faulting the launch of… Continued
Soccer Stars Embrace PR To Give League Launch a Good Kick
May 7th, 2001 by PRNEWSLaunching a national sports franchise in an over-saturated entertainment market is one venture many seasoned PR counselors might dismiss as career suicide. The latest poster child for sports PR gone awry is the XFL, which… Continued
Computerworld Reformats Content
April 30th, 2001 by PRNEWSComputerworld is rolling out a new batch of online resources. The Framingham, Mass-based publisher is organizing its vast library of IT information into 14 IT Web-based topics, including ASPs, data management, and security. The new… Continued
Content is King
April 30th, 2001 by PRNEWSAccording to a News Generation survey released at “Communications Strategies for Nonprofits & Associations,” a recent PR NEWS seminar, top radio networks do not automatically view nonprofits or associations as industry experts. About 70% of… Continued
Seeya CNBC
April 30th, 2001 by PRNEWSNBC and Microsoft are striking up another Web-based partnership by rolling CNBC.com into MSN MoneyCentral.com. The new site will bring together 16 million monthly unique visitors seeking financial information and breaking news. Expected to launch… Continued
PR Pros Soak Up Strategy At
April 30th, 2001 by PRNEWSMore than 150 PR practitioners gathered in downtown Washington earlier this month to attend PR NEWS’ “Communications Strategies for Nonprofits & Associations.” They participated in panels and interactive labs that amplified communications strategies used by… Continued
Yahoo! Broadcasts, Evolves Print Title
April 30th, 2001 by PRNEWSFrom classic movies to Court TV, Yahoo! is getting into the broadcast business. Broadcast.yahoo.com will feature interactive audio, video, and other multimedia from a potpourri of Web-streaming sites including ABCNews.com, Travelocity, and Accuweather. In other… Continued