How is the slump affecting journalists? PR NEWS asked editors at our sister pubs to weigh the impact of the downturn. Their insightful response will inspire your best new pitches: “[My] big question is: how… Continued
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Martha Stewart Targets Kids
July 16th, 2001 by PRNEWSThe diva of domesticity strikes again – and now she wants our children. Martha Stewart’s empire launches Martha Stewart Kids, a publication targeted at parents of children three to ten. The pub includes activities and… Continued
Media Insight: BOOK Magazine
July 16th, 2001 by PRNEWSWest Egg Communications, LLC 252 W. 37th St. 5th Floor New York, NY 10018 212/659-7070 http://www.bookmagazine.com The publishers of BOOK want readers to judge it by its cover. Gracing the front of the July/August issue… Continued
Style for the Wal-Mart Set
July 16th, 2001 by PRNEWSA new style book from American Media Inc., publisher of The National Enquirer and Star, is set to hit newsstands this September during Fashion Week in New York. Style 24-7 will be in test mode… Continued
Media Moves
July 16th, 2001 by PRNEWSNational News: Anthony Flint, reporter, has returned to The Boston Globe following a leave of absence. He now covers land use, development, regional planning and smart growth. Flint@globe.com. Matthew Storin, editor, is retiring. Martin Baron,… Continued
Auto Weekly for Women
July 16th, 2001 by PRNEWSWilliam Jearies, editor of Auto Weekly, is leaving the publication – and taking the mag’s machismo with him. CEO David Pecker, American Media Inc claims he will give Auto Weekly a much more feminine spin.… Continued
ZD Relaunches PC
July 16th, 2001 by PRNEWSZiff Davis launches PC Magazine Online (http://www.PCMag.com), the first site of 11 to be returned to ZD from CNET Networks and ZDNet. The site features new content, including product and buyer’s guides, PC Labs-based product… Continued
New Take on New Media
July 16th, 2001 by PRNEWSPRN’s sister pub, min’s New Media Report, debuts a new look next month. The biweekly sharpens its focus on news and strategies about online publishing. Coverage will include features on leveraging and managing Web site… Continued
Synchronizing Systems
July 16th, 2001 by PRNEWSEnterprise Systems launches a new format including content produced by the editorial staff (as opposed to vendor-contributed content, as in the past). The pub focuses on enterprise computing and the business and technical aspects of… Continued
Time Tweaking Teens
July 16th, 2001 by PRNEWSTime Inc. also is enhancing its teen offerings with what spokespeople call a “soft redesign” of popular People spinoff, Teen People. The refined design includes an expanded Now section with more celebrity movie reviews and… Continued