Judy Phair, who takes over as president of the Public Relations Society of America (PRSA) in January, sat down in a hushed corner of a New York Hilton & Towers ballroom to talk to PR… Continued
Subscription Content
PRN Inside Pitch: PRSA 2004 International Conference
November 3rd, 2004 by PRNEWSPRSA Exhibitors Cry Foul…Traffic at the PRSA exhibition hall – media analysis vendors et al. – was extremely light throughout the three-day conference, we’re told. Not good, considering that exhibitors help to subsidize the conference… Continued
How to Scrub All of Those Fuzzy Company Descriptions
October 27th, 2004 by PRNEWSAs VP of public relations during the late 1990s at DSL startup InternetConnect, Sally Stewart wanted the corporate mission statement to do something more, something different. Basically, she didn’t want peoples’ eyes to glaze over… Continued
Correction
October 27th, 2004 by PRNEWSIn the Oct. 20, 2004 issue of PR News featuring a table of media measurement companies, we should have included PRtrak (http://www.prtrak.com). We apologize for the omission.
Turning Another ‘Page’ on Diversity
October 27th, 2004 by PRNEWSOne of the real weak spots in PR is the lukewarm interest in the field among college students (not so good for building the future). But the Arthur W. Page Society, which represents corporate communications… Continued
Localize It
October 27th, 2004 by PRNEWSFor Del Galloway, a partner in the Jacksonville, Fla.-based advertising/PR firm Husk Jennings Galloway + Robinson, this week’s PRSA’s annual meeting most likely his last hurrah; as president of the group; he steps down December… Continued
Media Metrics
October 27th, 2004 by PRNEWSAside from all of the portentous pronouncements that this year’s presidential election “is the most important of our lifetime” (where have we heard that before? Well, every other election since we broke from the British),… Continued
Nurturing Today’s Entry-Level PR Talent For Tomorrow’s Challenges
October 27th, 2004 by PRNEWSSince founding my PR firm nearly 20 years ago, it’s been an ongoing challenge to find and nurture employees who have the potential to develop the skill set to grow with our organization. One must… Continued
Hooking Up: Two-Way Communication
October 27th, 2004 by PRNEWSThere’s a growing body of evidence that corporate communication execs ignore the internet at their own peril. A new study released last week by the Pew Internet & American Life Project says that with an… Continued