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Communications executives are constantly bombarded with examples of how social media fueled a crisis situation. For a dose of much-needed optimism, here are a handful of organizations that have effectively implemented social media into crisis… Continued

Nowhere is time more of the essence than in crisis communications. But, as executives know all too well these days, time—at least in the context of business—no longer exists on a linear plane. Its dimensionality… Continued

Mad Men, the hit AMC series about a 1960s ad agency, evokes a workplace culture where outrageous sexism—behavior which even hinted at today would unleash a firestorm of litigation—is standard operating procedure. In contrasting then… Continued

â–¶ Twitter Tops List as Fortune 100’s Most-Used Social Media Platform: A study released in June 2009 by ÜBERCEO revealed that Fortune 100 CEOs were overwhelmingly absent in social media—a complete contrast to a new… Continued

With a library of more than 70 million videos, YouTube’s status as the leading video-sharing platform is indisputable. Companies of all shapes and sizes have turned to the platform to try their hands at “going… Continued

CEOs are the leaders of their corporations and the wardens of company reputation. Every day, they’re faced with making difficult decisions regarding the quality of their work in the face of pressures to maintain profit… Continued

• FriendFeed (www.friendfeed.com):www.friendfeed.com Founded by a handful of former Google employees in 2007; bonus features include stats and a function that lets users keep track of feeds of contacts who don’t already have a FriendFeed… Continued

In June 2009, social media connoisseur (and Edelman VP of Digital Insights) Steve Rubel made an announcement via his blog, micropersuasion: He would be abandoning the highly trafficked platform in favor of The Steve Rubel… Continued

Budgets have been slashed. Advertising is in a slump. Social media is on the rise, with a yet-to-be-defined return on the hype. Companies are struggling to make sense of the conventional landscape of the market… Continued

With a reported 1,300% year-over-year growth between April 2008 and April 2009, Twitter has definitely hit the big time. Simultaneously, the list of Twitter tools, applications and services has grown exponentially to assist executives in… Continued