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Unfortunately for many PR professionals, practicing PR on a personal level has become a necessity; for others, pushing their own brands is a way to become a PR influencer.

Don’t be bashful, communications agency owners—it’s OK to provide stellar service to your clients and make a nice profit at the same time. How? Be a better businessperson.

GE’s Jeff Immelt’s 2009 leadership speech was effective in reaching a number of audiences, including the attending Army cadets, his corporate peers, government officials and GE employees.

â–¶ Consumers Still Pained: Pressure on jobs and tight finances knocked consumer confidence levels around the world in Q3, with North Americans really feeling the pinch, cites Nielsen’s latest Global Consumer Confidence Index. Findings include:… Continued

Given the power of blogs and other social media channels, crisis expert Richard Levick writes that it’s critical that organizations have a digital-savvy litigation communications team in place.

"Social capital" may sound a little highbrow, but the rise of digital PR has caused some interest in the term among communicators. Key questions around it: Can social capital be built, and can it be measured?

â–¶ Ads In: Friends’ recommendations may be the primary driver of brand “likes” on Facebook, but ads are not far behind, says a DDB / OpinionWay study. Findings include: • 75% of those who liked… Continued

The cream of the communications crop, our PR People Awards finalists, including Hall of Famers and 15-to-Watch, will be honored on Nov. 30 at an awards luncheon in Washington, D.C.

B2B communications leaders say they use social media as a conversation tool, but some reveal that directly linking the platform to bottom-line results has yet to be realized.

Executive search experts and a professor of PR offer a communications jobs forecast and provide keen insights into the skills and career moves needed to advance to the top.