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What’s the best field for “downsized” journalists? You might expect the chief operating officer of the Public Relations Society of America to say, of course, PR–especially since so many PR execs did get their start… Continued

Radio, a medium that is starting to get a second look from many PR professionals, has added a feature that may provide new PR opportunities. The capability, Radio Data System (RDS), allows FM radio stations… Continued

PR continues to be an attractive career change for journalists, a new study this month by journalism foundation The Freedom Forum shows. Nearly one-half (43 percent) of new journalists in the survey, “Winds of Change:… Continued

As computers, software and other information systems products have become more expensive and part of the foundation of most businesses, decision-making about product purchases and upgrades has migrated higher up in organizations. Now those responsible… Continued

Like all airlines, Delta Air Lines Inc. has a formal plan for media and public communication in the event of an air disaster. First: Families, Authorities In the event of an air disaster, communications with… Continued

Golin/Harris Communications, Chicago, promoted Andrew Eklund to senior vice president. He directs strategic programming for the MasterCard International Inc. [4823Z] account. Diane Smallen-Grob joined Rubin Barney & Birger Inc., Miami, as executive vice president and… Continued

A company crisis involving lives lost is always the worst scenario an organization faces. The May 11 Florida crash of an airline operated by ValuJet Airlines Inc. presented the carrier with two difficult tasks: communicating… Continued

Firm Exec Carries Torch Sharon Weiner, president and CEO of Stryker Weiner Associates, Honolulu, Hawaii, carried the Olympic torch on May 5 in Newport Beach, Calif. The 5,500 runners selected to complete the cross-country run… Continued

As Western corporations eye the vast and quickly growing Chinese market, PR practitioners charged with executing programs there quickly find that they have much to learn. Insights into what professionals should watch out for there… Continued

Cato Communications Inc., publishers of Sid Cato’s Newsletter on Annual Reports, has unveiled a Web site with information on annual reports. Included on the site, located at http://www.sidcato.com, is a quiz on annual reports, with… Continued