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Power Company Avoids Freeze During Ice Storm When an ice storm knocked out power lines, 8,000 utility poles and all means of communication in rural New York, Niagara Mohawk responded with creative communications and continues… Continued

April 28 "The Senior Management Forum," International Association of Business Communicators, Keybridge Marriott, Washington, DC, 800/776-4222; http://www.iabc.com. April 29 "National Magazine Awards," Magazine Publishers of America, The Waldorf-Astoria, New York, 212/872-3700; http://www.magazine.org. April 29-30 "Dealing… Continued

When a company is in the throes of layoffs, the internal communications process can get muddied when a company seeks to satisfy Wall Street more than its employees. If employees learn that jobs will be… Continued

Read about great campaigns, foot-in-the-mouth PR situations, ugly corporate maneuvers and more in PR NEWS’s latest report, "PR: The Good, The Bad and the Ugly." (Your company and client may even be featured in this… Continued

Don’t Forget to Track Those Rogue Web Sites It’s clear that PR pros don’t wear blinders when it comes to the Web’s power to distribute information, but some may be missing other Net opportunities. Only… Continued

Responses to the question, "The Internet (including Intranets and Extranets) will change how communications/public relations resources are deployed at my company within the next three years." Strongly Agree 34% Agree 55% Neither Agree nor Disagree… Continued

In addition to our weekly Media Insight feature, PR NEWS now provides you with the details on pitching an op-ed editor at key media outlets in every issue. Information is culled from "Op-Ed Biz," and… Continued

PR NEWS offers the Media Insight feature as a site license. For more information, please contact Peter Coddington, 800/416-8490.

Address: 400 East College Street, Georgetown, Ky. 40324; ph: 502/863-7032 This is being couched as an entirely new format for public radio: the blend of entertainment and hard news for participating stations. We recommend that… Continued

PR NEWS will begin running letters to the editor. Submissions will be edited for style, grammar and length and can be no longer than 500 words. The editors will select letters that are published. Send… Continued