Latest Posts

2017 Nonprofit PR Finalists Announced by PR News

March 9th, 2017 by

PR News will celebrate the winners and honorable mentions of its 2017 Nonprofit PR Awards at its annual Spring Awards luncheon celebrating the CSR and Nonprofit PR Awards at the National Press Club in Washington, D.C. on March 22, 2017. The Nonprofit PR Awards recognize excellence in key areas of nonprofit communications, from advocacy, branding and social media to crisis management, media relations and video campaigns.

An Exemplary Life: The PR Lessons Anne Glauber Left us

March 1st, 2017 by

This was supposed to be a blog about another topic entirely. Yet the news we received late last night prompted a different blog. To set the scene: Your blogger had just returned from visiting a… Continued

Girls Write Now’s Maya Nussbaum: Mentorship That Makes a Real Difference

January 17th, 2017 by

In her keynote presentation on Jan. 24 at PR News’ Top Women in PR luncheon in New York, Maya Nussbaum, founder and executive director of mentoring organization Girls Write Now, will share with honorees and attendees her thoughts on how to make a real difference as a mentor for the next generation of women.

Veteran PR Financial Analyst Doubts Firms Are Educating Employees About Under-Charging

December 5th, 2016 by

“Almost all firms are over-servicing,” Gould says, though small ones, with yearly revenue of $3 million or less, are the major culprits. This largest group of firms often lacks sophisticated time-management systems (one he recommends is ClickTime) and a chief financial officer (CFO) to oversee, interpret and analyze the data such a system produces.

How a Corrections Dept. Built Thought Leadership

December 5th, 2016 by

With the multitude of social media and online channels, it’s easier than ever to push out information. Everyone with a Facebook, Instagram or Twitter account is a publisher. On the other hand, the proliferation of channels makes it fiercely competitive to get noticed. Yet if it’s important that your organization or brand showcase its expertise and be seen as a principal in its field, thought leadership is one way to go. Below are some ways the Orange County Corrections Department (OCCD) is weaving thought leadership into its PR plans.

PR News Announces 2016 Platinum PR Award Winners

October 19th, 2016 by

PR News honored the year’s best communications and marketing campaigns at its annual Platinum PR Awards Luncheon on Oct. 19. PR pros and marketers representing organizations of all sizes from across the country congregated at New York City’s Marriott Marquis to recognize campaigns that left a lasting mark within the discipline and out in the world.

How I Used a Knowledge Gap to Learn About Integrated Marketing

September 19th, 2016 by

In this weekly feature we ask PR pros to spot trends and discuss how they are reacting to them. In this edition we hear from Stephanie Elsea, VP, communications, Southwest Affiliate, American Heart Association.

Platinum PR Awards Finalists Announced by PR News

August 17th, 2016 by

Communications professionals must constantly be learning while they’re working overtime to make their messages heard, help their brand’s bottom line and beat the competition. Their inspiring leaps in skill, creativity and versatility find no better showcase than at PR News’ annual Platinum PR Awards, which celebrate the best communications programs and teams of the past year. We’ll announce the winners and honor all the finalists for the 2016 Platinum PR Awards at our luncheon on Oct. 19 at the Marriott Marquis in New York.

PR News 2016 Nonprofit PR Awards: Advocacy Campaign and Lobbying Effort

March 17th, 2016 by

Winner: United Nations Foundation—Public Affairs Team It was a big year for the UN Foundation Public Affairs Team, as the UN Foundation’s Global Goals Communications Campaign bolstered the public dialogue and increased and enhanced reporting… Continued

PR News 2016 Nonprofit PR Awards: Branding/Re-Branding

March 17th, 2016 by

Winner: Right Hat—A New Way of Thinking Waynflete School was struggling with the public’s perception that the school was not academically rigorous, too “artsy” and primarily for wealthy families. Although the school was widely loved… Continued