Stories by PRNEWS

Denny’s parent company Advantica claims the top spot on Fortune’s list of America’s 50 Best Companies for Minorities, despite its $54 million settlement in a lawsuit alleging racial bias only six years ago. Maybe there’s… Continued

The bad news: virtually every PR counselor will endure the rigors of a crisis situation at some point in his or her career. The good news (sort of): Corporations are 63% more likely to be… Continued

Media Relations Manager Washington DC area corporation needs a communications pro with track record in creating, pitching and placing stories. Ideal candidate will have French fluency. You’ll build awareness and identity among mainstream news media… Continued

Certainly our role here at PR NEWS is to cover the industry, not to act as a regulatory body. Nevertheless, we can’t resist the temptation to play PR police this week, after this reporter’s experience… Continued

House Democrats reacted violently – some more than others – after Republicans succeeded in passing a prescription drug bill last week that would involve private insurance companies in the distribution of a new Medicare benefit.… Continued

PR NEWS didn’t skip a beat at last week’s IABC conference in Vancouver, B.C. Of all the choice comments we digested, our favorite was US West CEO Sol Trujillo’s explanation of why his company still… Continued

Three agencies have been selected as new partners by the board of Pinnacle Worldwide, an international corporation of independently owned PR agencies. New York-based PT&Co., Athens-based Connective Communication, and Rotterdam’s BIJL Partners in Public Relations… Continued

A survey of the 100 largest international M&As over the past 10 years finds that only 24% of companies failed to divulge their new name or brand identity during the initial merger announcement. The research,… Continued

Florida recently imposed a law requiring couples to receive counseling before they could get married, the latest state’s effort to try to cut back on the 50% divorce rate across the U. S. In the… Continued

1999 Platinum PR Honorable Mention The Case (of Bubbly) Staffers at Korbel Champagne Cellars knew the 2000 New Year’s Eve celebration would constitute the richest PR opportunity they’d see in their lifetimes. In 1995, they… Continued