Stories by PRNEWS

Corporations and PR firms alike yearn for stable, long-term relationships that mutually benefit both sides. A new book, Clients for Life: How Great Professionals Develop Breakthrough Relationships, offers guidance on one side of the equation… Continued

PR NEWS is preparing its 2000 Exclusive Guide to Executive Recuiters. To have your firm listed, please email Roger Friedman at rfriedman@phillips.com. Return to Top of Page Copyright © 2000 Phillips International, Inc. All rights… Continued

We always knew agency pros would go to great lengths to get ink for their clients. We just weren’t sure how far. PR NEWS surveyed a few industry veterans to gauge their dedication – in… Continued

FSBA Media Consultant $100 billion public pension fund seeking the services of a media consultant. Details of the engagement available Aug. 25 at http://www.fsba.state.fl.us Florida State Board of Administration Tallahassee, Florida BBK Communications seeks Publicist… Continued

Thinking of making a career switch into the high-tech market? Tech PR isn’t an entirely separate animal from mainstream PR, but its definitely it’s own breed. Tech start-ups, being lean and hungry, operate with a… Continued

After another year of 25% growth and a continuing pace of consolidation through acquisition, the public relations agency industry can expect the pundits to once again decry that firms are becoming big businesses at the… Continued

Ketchum Sheppard’s Rittner says there are generally three motivations for a company to engage an agency’s services to improve internal communication: 1.They’ve tried to do it themselves and it didn’t work; 2.They recognize a deficiency,… Continued

For many corporate communicators, the end of summer signals a return to the six- to nine-month grind that will lead to the perfect annual report. The stakes are higher these days, as the annual report… Continued

The Ronald McDonald House of Connecticut in New Haven is helping parents of sick children access customized networking and grief support services with a new online kiosk. The kiosk–which uses patented software donated by Netkey–is… Continued

In the previous issue, we looked at healthcare PR as we approach the interactive marketing odyssey of 2001. Thanks to the Internet, the public’s hunger for health information and advances in healthcare and biomedical sciences,… Continued