Stories by PRNEWS

Seeking Financial Media Specialist Gavin Anderson & Company, a leading corporate communications and investor relations firm located in NYC is seeking an experienced financial media specialist. Applicants must have at least 5 years of relevant… Continued

The Public Affairs Council releases a new manual, “Winning at the Grassroots.” The manual covers campaign implementation from Internet advocacy, to local PR initiatives. For more information, call 202/872-1790 … The Foundation for Public Affairs… Continued

Sourcemine, a Los Angeles-based provider of software for PR, advertising and marketing campaigns, moves east to compete in the lucrative PR software market. From a newly opened New York office, Sourcemine will continue to market… Continued

Cybuy, a digital marketing solutions provider, is bringing new meaning to the “science” of public relations through its new service, Testing Lab, that allows marketers and public relations execs to test a variety of variables… Continued

Imagine launching a major media relations campaign with no research, no messaging plan and no media list. That non-campaign would be unthinkable for most PR practitioners. But many corporate communicators approach their most important stakeholders… Continued

Gallagher Public Relations, Alameda, Calif., is introducing two new services designed for launch-phase companies. JumpstartPR, a short-term program, creates effective positioning messages in early stage start-ups. Established companies can also use the service for retooling… Continued

V-Fluence Interactive PR President Jay Byrne, formerly Monsanto’s executive director of government and public affairs, shared his online PR horror stories at the June 15 PR NEWS Strategic Online Communications Seminar. In one, Monsanto was… Continued

A panel discussion about online crisis management that followed Larry Weber’s keynote at the PR NEWS Strategic Online Communications Seminar underscored Weber’s predictions about video’s eventual eclipse of print media. Medialink Worldwide Chairman Larry Moskowitz… Continued

In PR circles, nothing is more coveted than a CEO who “gets it.” And when it comes to media relations, Tom Tiller is down with the program. In 1999, former GE exec Tiller became CEO… Continued

Corporate Moves Bonnie Clark becomes VP Public Relations for QVC and will oversee media relations and corporate image enhancement for the electronic retailer. She previously worked with Tierney Communications in Philadelphia, where she was associate… Continued