Looking for maximum exposure for your big news? Don’t call the networks. According to a new study on media consumption, the 25 magazines with top circulation have a rating of 10.2, beating the top 25… Continued
Stories by PRNEWS
Survey Reveals Dearth of Online PR
July 9th, 2001 by PRNEWSOnline communications, touted by many pundits as a PR panacea, offers everything from the ability to monitor a stakeholder’s Web visit to quicker, nimbler, more targeted media relations. But has high-tech public relations become a… Continued
Baby Boomers Redefine Healthcare PR
July 9th, 2001 by PRNEWSAmerican society is confronting a demographic challenge that will forever change what it means to grow old. Behind these tectonic shifts in attitudes and beliefs, the baby boom generation continues to revolutionize and redefine every… Continued
The Lowdown… Heard at Recent PR Events
July 9th, 2001 by PRNEWSNew York — “Julie was our unanimous choice,” said Charles Pizzo, IABC past chair and past president of the IABC Foundation, introducing the IABC’s new president at the national conference a week before her appointment.… Continued
New Product Presses Students into Laundry Service
July 9th, 2001 by PRNEWSNothing spreads faster on a college campus than news about a swank par-tay or a hot rumor that someone’s mom is hanging out in the laundry room, washing duds for free. These guerrilla tactics proved… Continued
Media Insight: CNNfn’s "Street Sweep"
July 9th, 2001 by PRNEWS5 Penn Plaza New York, NY 10001 212/714-7800 http://www.cnnfn.com Every weekday from 3 to 5 pm ET, a potential audience of 15 million investors and Wall Street insiders tunes in to CNNfn’s “Street Sweep” for… Continued
Media Moves
July 9th, 2001 by PRNEWSNational News: The New York Daily News promotes David Andelman from deputy business editor to business editor. He assigns and edits business stories. Email dandelman@edit.nydailynews.com . . . Ronald Rosenberg, biotech business reporter for The… Continued
ELLEgirl Goes Live
July 9th, 2001 by PRNEWSELLEgirl.com, the companion site to the eponymous print pub, is officially up and running. ELLEgirl caters to a teen demographic with original content on shopping, beauty, advice and entertainment. (ELLEgirl: Brandon Holley, 212/767-6786, bholley@hgmmag.com)
TGIF on MSNBC
July 9th, 2001 by PRNEWSMSNBC and Newsweek celebrate weekends with a new weekly feature on Newsweek.MSNBC.com. Correspondents from both organizations review new movies, music and television and offer advice on shopping, home improvement, travel and family entertainment specifically designed… Continued
Granite State Goes Global
July 9th, 2001 by PRNEWSNew Hampshire’s largest commercial television station launches an online counterpart, http://www.thewmurchannel.com, covering regional and national news and information tailored for the New Hampshire Web surfer. The site covers money, health, technology and entertainment in addition… Continued