Stories by PRNEWS

Print Wins Eyeball Contest

July 9th, 2001 by

Looking for maximum exposure for your big news? Don’t call the networks. According to a new study on media consumption, the 25 magazines with top circulation have a rating of 10.2, beating the top 25… Continued

Survey Reveals Dearth of Online PR

July 9th, 2001 by

Online communications, touted by many pundits as a PR panacea, offers everything from the ability to monitor a stakeholder’s Web visit to quicker, nimbler, more targeted media relations. But has high-tech public relations become a… Continued

Baby Boomers Redefine Healthcare PR

July 9th, 2001 by

American society is confronting a demographic challenge that will forever change what it means to grow old. Behind these tectonic shifts in attitudes and beliefs, the baby boom generation continues to revolutionize and redefine every… Continued

The Lowdown… Heard at Recent PR Events

July 9th, 2001 by

New York — “Julie was our unanimous choice,” said Charles Pizzo, IABC past chair and past president of the IABC Foundation, introducing the IABC’s new president at the national conference a week before her appointment.… Continued

New Product Presses Students into Laundry Service

July 9th, 2001 by

Nothing spreads faster on a college campus than news about a swank par-tay or a hot rumor that someone’s mom is hanging out in the laundry room, washing duds for free. These guerrilla tactics proved… Continued

Media Insight: CNNfn’s "Street Sweep"

July 9th, 2001 by

5 Penn Plaza New York, NY 10001 212/714-7800 http://www.cnnfn.com Every weekday from 3 to 5 pm ET, a potential audience of 15 million investors and Wall Street insiders tunes in to CNNfn’s “Street Sweep” for… Continued

Media Moves

July 9th, 2001 by

National News: The New York Daily News promotes David Andelman from deputy business editor to business editor. He assigns and edits business stories. Email dandelman@edit.nydailynews.com . . . Ronald Rosenberg, biotech business reporter for The… Continued

ELLEgirl Goes Live

July 9th, 2001 by

ELLEgirl.com, the companion site to the eponymous print pub, is officially up and running. ELLEgirl caters to a teen demographic with original content on shopping, beauty, advice and entertainment. (ELLEgirl: Brandon Holley, 212/767-6786, bholley@hgmmag.com)

TGIF on MSNBC

July 9th, 2001 by

MSNBC and Newsweek celebrate weekends with a new weekly feature on Newsweek.MSNBC.com. Correspondents from both organizations review new movies, music and television and offer advice on shopping, home improvement, travel and family entertainment specifically designed… Continued

Granite State Goes Global

July 9th, 2001 by

New Hampshire’s largest commercial television station launches an online counterpart, http://www.thewmurchannel.com, covering regional and national news and information tailored for the New Hampshire Web surfer. The site covers money, health, technology and entertainment in addition… Continued