Stories by PRNEWS

How do you grab journalists’ attention for a restaurant chain’s burger menu during a time when international news and stories of tragedy are garnering the lion’s share of the media’s time? Linhart McClain Finlon’s client,… Continued

Fox’s brand identity has never been particularly associated with the word “quality.” But the brand that most folks consider the source for “trash TV” is also viewed as the highest quality cable news network, according… Continued

AGGRESSIVE Bid, a Web-based publication targeted at Wall Street followers, launches at http://www.aggressivebid.com. The pub includes information on business – money and finance – and pleasure – sports, gambling and sex. Diego Cortes, formerly a… Continued

Empire NY, a new business title focused on the untold stories of New York businesses, launched last week. The pub is aimed at entrepreneurs and high-level execs with a focus on overlooked companies and detailed… Continued

Fawcette Technical Publications, publisher of Java Pro, will produce a one-time print and online magazine, Wireless Enterprise, in June. The magazine is designed to be a roadmap for developers and IT managers charged with purchasing… Continued

Advertisers may be fleeing. Media companies may be reconsidering their investments. But the one group that has not cooled in its enthusiasm about the Internet is the general public. The Web continues to plunder media… Continued

America’s favorite talk show host/entrepreneur/publisher/ gal pal seems to have lost her Midas touch with the press recently. Between the decision to nix the Bush administration’s proposed tour of Afghanistan’s schools and the announcement that… Continued

Commander Hal Pittman, public affairs officer for the United States Naval Air Force, U.S. Atlantic Fleet, is a busy man on any given day. Add September’s terrorist attacks, the war in Afghanistan and media coverage… Continued

On the average day, we would be hard-pressed to come up with a journalist who enjoys follow-up communications. Most resent phone calls, emails or even letters following up on a previous communication. But Matt Thurber,… Continued

Cultural obstacles and a lack of understanding of foreign markets are the most important challenges for corporate PR pros to conquer as business – and public relations – go global. More than 90 percent of… Continued