Stories by PRNEWS

“The greatest problem with communication,” George Bernard Shaw once wrote, “is the illusion that it has been accomplished.” The reference may be an anachronism as far as literature goes, but it’s still right on target… Continued

The most talented print, broadcast and crisis media spokespersons were recognized and honored for their skills and ability to effectively deliver their organization’s messages in a crowded, competitive 24/7 news environment. At ceremonies held in… Continued

Arthur W. Page Society announced its 2006 Board of Directors selection last week, electing Roger Bolton, Aetna’s senior VP of communications and Page Society treasurer, to succeed Thomas R Martin (senior VP and director, corporate… Continued

(This week, PR News editors Phil Hall and Courtney M. Barnes discuss the effects of an agency’s decision to intentionally halt a successful PR push.) PHIL: I know a guy who runs a PR agency… Continued

Research and analysis firm Delahaye released its Q3 reputation index last week, and retail behemoth Wal-Mart landed in the number one spot with the most quantitative and qualitative news coverage over the past quarter. Despite… Continued

Company: Holiday Inn Hotels and Resorts Timeframe: August 2003 – October 2004 Budget: $438,000 The connection between laundry larceny and marketing magic may not seem obvious, but Holiday Inn Hotels and Resorts managed to score… Continued

The Newest New Media QUESTION: Is there any sense and sensibility in aiming PR campaigns at bloggers and podcast producers? ANSWER: I don’t know about the sense and sensibility, but there is plenty of pride… Continued

By David Warschawski They say the truth will set you free. Hopefully the truth will also help you create great marketing results. To spread the truth further, you need to recognize three communications myths whose… Continued

Catherine A. Bolton, executive director and COO of the Public Relations Society of America (PRSA), announced that she will not renew her contract when it expires at the end of 2006. Bolton, who has held… Continued

When the membership organization Washington Women in Public Relations (WWPR) took on DC Children’s Advocacy Center (also known as Safe Shores) as a pro bono client, it had more than a few barriers to overcome.… Continued