The old saw “The more things change, the more they stay the same” does not apply to Roger Bolton, the new president of the prestigious Arthur W. Page Society. Bolton, the senior vice president of… Continued
Stories by PRNEWS
Page Society’s Bolton Seeks Expanded Role as PR Industry Thought Leader
January 16th, 2006 by PRNEWSPRSA’s Procter-Rogers Ready To Take Industry in New Directions
January 16th, 2006 by PRNEWSFor Cheryl I. Procter-Rogers, the new president of the Public Relations Society of America (PRSA), 2006 will be a year of transitions for both the organization and the PR industry. Procter-Rogers, the Chicago-based regional corporate… Continued
Phil & Courtney Talking PR: Need a Celebrity Spokesperson? Let’s Not Get Too Animated
January 9th, 2006 by PRNEWS(This week, PR News editors Phil Hall and Courtney Barnes weigh the options for PR professionals in search of flesh-and-blood and/or paint-and-ink spokespersons.) PHIL: Sometimes you can find PR lessons in very unlikely places. For… Continued
Case Study: Out of Orange Juice Chaos Comes Order: A Streamlined Web Site Scores a PR Hit
January 9th, 2006 by PRNEWSCompany: Florida Dept of Citrus (FDOC) Agency: GolinHarris Budget: $115,000 There’s nothing like starting the day with a fresh glass of orange juice. But for the Florida Department of Citrus (FDOC) – an executive agency… Continued
CSR Philosophy and Practices Gain Strength in Asia; PR Professionals Consider Themselves
January 9th, 2006 by PRNEWSQUESTION: We hear so much about the Asian economies running past the American economy. But does the Asian corporate sector view the concept and practice of Corporate Social Responsibility (CSR) with the same degree of… Continued
Integrated Advocacy Campaigns Create Relevancy in Washington
January 9th, 2006 by PRNEWSBy William J. Morley Members of Congress and senior White House officials are routinely bombarded by thousands of special interests seeking attention, access and, ultimately, support for every conceivable cause and constituency. Many of the… Continued
PR Pulse: A Beefy PR Push
January 9th, 2006 by PRNEWSLast month, the Japanese government lifted its two-year-old ban on American beef imports, which was originally imposed over fears of mad cow disease. Japan was previously the largest foreign market for American beef, purchasing 330,000… Continued
Profiles in Courage: Taking a Proactive Approach to Crisis Communications
January 9th, 2006 by PRNEWSLast summer, Arthur Wiese was in the middle of a personal crisis – he was en route to Columbus, OH, for the funeral of his wife’s sister – when he received a call about the… Continued
PR Execs Make Way as Integration Takes a Seat at the Table
January 9th, 2006 by PRNEWSThe concept of integration has a long and storied history of dipping its lithe finger into wading pools of every sort, from the politics of civil rights to the logarithms of calculus, to the bandwidth… Continued