Stories by PRNEWS

Put Your $$$ Where Your Values Are A recent study conducted by CSR-based organization Care2 suggests that employees are willing to make surprising sacrifices in exchange for working at a socially responsible company. The survey… Continued

300 Million? No problem. Last week BusinessWeek reported that the United States’ population is on the cusp of 300 million – a status held only by two other economic powerhouses of late, China and India.… Continued

When it comes to corporate trust, people no longer rely on a single source for information. This is one of several principle findings of the new 2006 global Trust Barometer research report conducted by Edelman… Continued

It was a crisis communicator’s worst nightmare: As Ken Capps began his first day on the job as the vice president, public affairs, of Dallas Fort Worth International Airport (DFW), the country was in the… Continued

As the technology landscape continues to widen its purview at warp speed, so does the number of internal communications outlets available to managers and senior executives. Gone are the days when employee relations were relegated… Continued

A newly crowned high-level controller or Chief Financial Officer will find that he suddenly must communicate to broader and more diverse audiences than ever before and it is your job to prepare him. Reporting on… Continued

Although the movie “Snakes on a Plane” opened in the number one box office position for its debut weekend (August 18-21), its lower-than-expected $15.2 million gross was considered a huge disappointment by the film industry.… Continued

Company: OpsTechnology Agency: VerbFactory Timeframe: 2004 to present Many PR professionals will either laugh or cringe in recalling executives who demand (not expect, demand) coverage in publications such as the Wall Street Journal or the… Continued

Got Corporate Social Responsibility (CSR) on the brain? If you don’t, you should…

The Dangers And Opportunities Behind Global Brands *A study released last month by the Economist’s Intelligence Unit reported that, “Cultural differences between countries, the intangible nature of services and the fragmentation of marketing channels, all… Continued