Stories by PRNEWS

Quick Study: Helping Meetings Make The Grade; CSR Survey Results Define Concerns; Re-Branding Tips

May 14th, 2007 by

Effective Meeting Management It’s often the foundation of corporate activity, yet it can easily turn into the bane of many executives’ existences: the meeting. Making sure that meetings are an effective use of time and… Continued

Did You Know?

May 14th, 2007 by

Seven Things You Will Learn In This Week’s Issue Of PR News 1. Video games are a communications tool that is perfect for engaging employees. 2. Survey respondents believe that a company’s treatment of employees… Continued

Image Patrol: Food Fighting: A Story Of Blogs, Finger-Pointing And Dead Cats

May 14th, 2007 by

By Katie Paine When cat and dog owners began calling the customer hotline of Canadian-based Menu Foods this past February, no one would have suspected that the end result would be the largest recall in… Continued

Communicators Conference Takes On Employee Engagement

May 14th, 2007 by

The 2007 Ragan Corporate Communicators Conference, held in Chicago May 8-10, kept the PR party rolling with an abundance of information geared to help executives bring more to the table when it comes to social… Continued

Back Talk: Ready To Mix-and-Mash?

May 7th, 2007 by

Mashups may be yet another up-and-coming digital trend, with companies including Amazon, Siemens, GlaxoSmithKline and Pfizer incorporating them into their communications mix, but skeptics still say that perhaps it’s one trend too many. PR News… Continued

Between The Pages: A Quota Of Quotes: Who Said That?

May 7th, 2007 by

“I really didn’t say everything I said.” – Yogi Berra Winston Churchill said, “It is a good thing for an uneducated man to read books of quotations.” Ralph Waldo Emerson said, “I’m sick of quotations,… Continued

Case Study: Media Outreach Trains A Spotlight On A Law Firm …And Its Efforts To Promote And Attract Women Lawyers

May 7th, 2007 by

Company: Sedgwick Detert Moran & Arnold LLP Agency: Blattel ProfessionalServices Group Timeframe: 2006 When chief marketing officer Kathleen Flynn joined San Francisco-based law firm Sedgwick Detert Moran & Arnold in 2003, the firm didn’t even… Continued

How To…Translate Cyber Speak

May 7th, 2007 by

Did you know that, aside from the challenges that are presented by wikis, RSS feeds, blogs, vlogs and new media technologies, the very core of your brand’s reputation is also threatened by brandjacking, cybersquatting and… Continued

Did You Know?

May 7th, 2007 by

Seven Things You Will Learn In This Week’s Issue Of PR News 1. The most quotable quotes are often misquoted. 2. Cybersquatting us the unauthorized use of a brand name in a domain. 3. At… Continued

PR Pros Do the Twist: How Mashups Might Change the Face of Communications

May 7th, 2007 by

Cyberspace’s spoken dialect of portmanteaus, anagrams and acronyms is already borderline extraterrestrial for many communicators, but another “lingo” – that of “mashups” – is growing legs and power-walking onto the business scene with considerable pomp… Continued