Stories by PRNEWS

Dr. Jekyll, Meet Mr. Hyde: Identifying a Job Candidate’s True Self Before It’s Too Late

November 17th, 2008 by

The Germans’ penchant for “put together” words has given us some of the most succinct descriptions ever to be adopted by the English language: wanderlust, zeitgeist, blitzkrieg, schadenfreude. But one term in particular is especially… Continued

Fight Fire With Fire: Using Corporate Blogs to Upend Crises Online

November 17th, 2008 by

Reputational crises that begin in the blogosphere are very common; reputational crises that end in the blogosphere, on the other hand, are less so. Dell is perhaps the most well-known example of an organization whose… Continued

PR News Announces the Top PR People & 15 to Watch Winners

November 10th, 2008 by

PR News’ annual All-Stars issue salutes the industry’s high achievers of the past year, as well as the next wave of PR innovators.

PR News Student of the Year

November 10th, 2008 by

Jessica R. Borchert, New Mexico State University A public relations major at New Mexico State University, Borchert enjoys the distinction of accruing more paid media job experiences in her specialty than any other student at… Continued

15 to Watch

November 10th, 2008 by

George Bernard Shaw might have said “youth is wasted on the young,” but he certainly never met any of these 15 indefatigable and irrepressible up-and-coming PR professionals. Exuding a wisdom beyond their years, they all… Continued

Hall Of Fame

November 10th, 2008 by

This year’s inductees into the PR News Hall of Fame are some of the communications industry’s foremost thought leaders and innovative problem solvers. Their entire careers have been marked by needle-pushing accomplishments that beg one… Continued

PR Professional of the Year: Nonprofit/Association

November 10th, 2008 by

Michelle Alvarez, Senior Manager, Media Relations, AARP Throughout her career, Michelle Alvarez has become well-versed in the tactics of building brands and leveraging them through notable events, with a resume that boasts press coverage ranging… Continued

PR Professional of the Year: Academic Institution

November 10th, 2008 by

Brian Woodland, Director, Communications & Strategic Planning, Peel District School Board The 1.3 million-person community the Peel District School Board serves in Ontario is one of the fastest-growing in North America, with 150,000 students in… Continued

PR Team Leader of the Year

November 10th, 2008 by

Frank Shaw, President, Microsoft Accounts, Waggener Edstrom Worldwide Frank Shaw may be a seasoned public relations practitioner, but he never stops learning. Currently serving as president of Waggener Edstrom Worldwide’s Microsoft account team, the agency’s… Continued

Investor Relations Professional of the Year

November 10th, 2008 by

Nancy Christal, Senior Vice President, CVS Caremark With 23 years of experience in investor relations (12 of which has been spent at CVS Caremark), Nancy Christal is an ace in her field. Her understanding of… Continued