The winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
Stories by PRNEWS
What Do We Mean by "Sustainable Globalization?"
November 24th, 2008 by PRNEWSGlobalization is defined as “the rapid expansion and integration of business activities across borders in response to dramatic technology and government policy changes in the latter part of the 20th century." Globalization has integrated national… Continued
2008 PR News Platinum PR Issue Winner: Crisis Management
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
2008 PR News Platinum PR Issue Winner: Community Relations
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
2008 PR News Platinum PR Issue Winner: Online Communications
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
2008 PR News Platinum PR Issue Winner: Branding
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
2008 PR News Platinum PR Issue Winner: Marketing Communications
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but- traditional strategies. From a marketing communications effort that united a… Continued
2008 PR News Platinum PR Issue Winner: Financial/Investor Relations
November 24th, 2008 by PRNEWSThe winners and honorable mentions in this year’s PR news Platinum PR awards issue exemplify the most innovative approaches to redefining traditional PR with anything-but-traditional strategies. From a marketing communications effort that united a country… Continued
Tip Sheet: Best of Times, Worst of Times: Mining Financial Communications When Crises Are the Norm
November 24th, 2008 by PRNEWSBy Dan Simon The financial services industry is currently living through its most unusual cycle in over a generation. To get a sense of how unprecedented the current situation is, consider the heritage of some… Continued
Case Study: I See London, I See France: Social Media Campaign
November 24th, 2008 by PRNEWSCompany: Jockey International Agency: Cone and Periscope Timeframe: 2007 For many PR campaigns nowadays, leveraging social media tools to convey brand messaging has become de rigueur. Jockey International Inc., the iconic apparel company, did just… Continued