Stories by PRNEWS

As social media comes of age in 2010, so will the legal issues that surround it in terms of what constitutes an endorsement on a blog or by other "word-of-mouth" marketers. Following are several steps organizations should take to protect themselves from social media litigation.

New and repurposed content such as news announcements, ad spots and YouTube videos is crucial to Facebook success

Existing Facebook search tool can help identify key influencers through key words and phrases that pertain to the brand, industry or organization—no bells and whistles are needed.

According to expert Facebook practitioners, having multiple Facebook pages fragments your audience and prevents diverse conversations.

Following are guidelines to use when tracking ROI in your social media efforts:

As the economic stimulus plan takes shape in Washington, some clear potential winners are energy efficiency programs, renewable energy sectors such as wind, solar and biofuels and alternative fuel and electric vehicles.

Responding to a ship hijacking by Somali pirates, Tom Rozycki, SVP of Cubitt Jacobs & Prosek, had an intense two-month experience interacting with families of hostages and other stakeholders. Here are some tips learned from… Continued

James Christodoulou, president and CEO of Industrial Shipping and Enterprises Corp., was at the center of communications around obtaining the safe release of 28 hostages held by Somali pirates on one of his company’s ships.… Continued

On Nov. 29, 2008, the tanker ship MV Biscaglia was hijacked by Somali pirates using AK-47s and rocket-propelled grenades while sailing through the Gulf of Aden. From the start, the situation was tense—and life-threatening. Three crew members, hired as onboard security, managed to escape the vessel during its capture by jumping overboard—they were rescued by helicopter. But 28 other crew members (25 Indians and 3 Bangladeshis) remained onboard.

All eyes will be on Goldman Sachs this week as it gets ready to reveal employee compensation details—after postponing the announcement last week. Given the ongoing public distrust of the financial sector and some questionable… Continued