The high cost of pay TV subscriptions and the emergence of other ways for viewers to watch entertainment content has prompted many Gen Y-ers to consider discontinuing their paid services.
Stories by PRNEWS
Back to the Drawing Board for Internal Communicators
June 7th, 2011 by PRNEWSCompanies have a long way to go in improving internal communications, as bottlenecks and ineffective practices still limit worker productivity and erode morale.
Weiner Gets Through Press Conference; What Should His Next Steps Be?
June 7th, 2011 by PRNEWSAccording to one crisis expert, Anthony Weiner may have helped himself at Tuesday’s press conference, but how he keeps it together in the next 24 hours is critical.
Perception of Value Provided by Entertainment Sources Dips; Social Media Value Remains Steady
June 6th, 2011 by PRNEWSThe perceived value of entertainment platforms have dropped demonstrably from 2010 to 2011. The culprit? The "commoditized nature" of entertainment and the rise of social media.
Quick Study: Back to the Drawing Board for Internal Communicators; Majority of Gen Y-ers Consider Cutting the Pay TV Cord
June 6th, 2011 by PRNEWSâ–¶ Internal Comms Needs Work: According to the first annual Workplace Communications Impact Survey—conducted online in September 2010 and released in June 2011 by Harris Interactive and Yammer Inc. — companies still have a long… Continued
Charting the Industry: PR and Corporate Boards—A Critical Link
June 6th, 2011 by PRNEWSCorporate board members have cited reputational risk as a company’s biggest threat, which should put communicators in the thick of C-suite strategies.
Scaling Up: Achieve Control and Value From ‘Local’ Social Media
June 6th, 2011 by PRNEWSAre your multiple social media destinations—via product, services and/or regions—languishing? It may be time to get a handle on them via a social media management system.
PR News Q&A: Adam Singer on Taking a Holistic Approach With Facebook
June 6th, 2011 by PRNEWSLEWIS PR’s Adam Singer, a presenter at the PR News Facebook Conference in San Francisco on August 9, says that Facebook must be carefully integrated with other relevant PR channels.
France Bans Facebook, Twitter Promos on TV; How Would This Play in the U.S.?
June 6th, 2011 by PRNEWSThe French government again displays its often tough stand on the Internet by preventing TV networks from plugging their specific social media sites on their shows.
Procter & Gamble Thinks Outside the Checkbook
June 3rd, 2011 by PRNEWSTide and Duracell are on the ground in Joplin, Mo., helping victims of the recent tornado and giving lessons in person-to-person corporate social responsibility.