The number of top 100 U.S. companies reporting corporate responsibility initiatives has risen 11%, with more than a third of them reporting financial gains from their CR initiatives.
Stories by PRNEWS
Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters
November 14th, 2011 by PRNEWSPeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal.
Twitter Watch: Child Abuse Scandal Leaves Penn State’s Rep in Tatters
November 14th, 2011 by PRNEWSPeopleBrowsr, on behalf of PR News, samples nearly half a million tweets related Penn State’s scandal.
Case Study: Intel Amplifies Tech Brand Messaging, Gains Third-Party Credibility via Intel Advisors Influencer Group
November 14th, 2011 by PRNEWSIntel’s Advisor program puts key audience influencers at the forefront—helping Intel business units shape products and PR and marketing devise the right communications strategies.
Agency-Client Measurement Bond: Metrics Success a Two-Way Street
November 14th, 2011 by PRNEWSWhile there are more PR metrics available than ever, often there is an agency-client disconnect in measurement strategies and capabilities.
Quick Study: CR Reporting Rises Among Top 100 U.S. Companies; Optimizing Content for Sharing Pays Off in Traffic
November 14th, 2011 by PRNEWSâ–¶ Corporate Citizenship Reporting Takes Off: More U.S. companies are formally reporting their corporate responsibility (CR) activities to stakeholders, finds a KPMG International analysis of CR reporting among the top 100 companies in 34 nations.… Continued
Quick Study: CR Reporting Rises Among Top 100 U.S. Companies; Optimizing Content for Sharing Pays Off in Traffic
November 14th, 2011 by PRNEWSâ–¶ Corporate Citizenship Reporting Takes Off: More U.S. companies are formally reporting their corporate responsibility (CR) activities to stakeholders, finds a KPMG International analysis of CR reporting among the top 100 companies in 34 nations.… Continued
Ashton Kutcher Opts for Lip-Synching Twitter Strategy
November 11th, 2011 by PRNEWSAfter popping off on Twitter about the firing of Joe Paterno, Twitter king Kutcher hands the controls to his Katalyst team, throwing into question the authenticity of any of his tweets.
PR News Q&A With Bonin Bough: Is Your Organization Digitally Fit?
November 11th, 2011 by PRNEWSBonin Bough, global head digital for PepsiCo, will present the opening keynote at PR News’ Facebook Conference on Dec. 1 in Washington, DC. He offers a preview in this Q&A.
PR News Q&A With Bonin Bough: Is Your Organization Digitally Fit?
November 11th, 2011 by PRNEWSBonin Bough, global head digital for PepsiCo, will present the opening keynote at PR News’ Facebook Conference on Dec. 1 in Washington, DC. He offers a preview in this Q&A.