Stories by PRNEWS

Kaufman Starts Asian Unit Advertising and public relations agency Henry J. Kaufman & Associates, Washington, D.C., launched an Asian Marketing unit. The group will promote products and services of U.S. companies to Asian-Americans. It also… Continued

Jefferson Buys Kessler Public affairs firm The Jefferson Group, Washington, D.C., last week announced the acquisition of Kessler & Associates, a Washington-based PR, government relations and marketing firm. Kessler’s founder and president, Rick Kessler, joins… Continued

When planning an anniversary program, public and media attention often is short-lived. A recent program commemorating the 10th anniversary of the Challenger space shuttle disaster demonstrates how a multi-dimensional program can stretch the window of… Continued

June 11: Congressional Quarterly, “Understanding Congressional Budgeting,” Washington, 202/887-8620. June 11-12: Effective Communications Group, “Advanced Writing and Interviewing,” Dallas, 800/444-2942. June 12: Women Executives in PR, “Annual Meeting,” N.Y. , 203/226-4947. June 12: Public Rels… Continued

Two top executives of international PR firm The Americas Group, Stamford, Conn., have moved over to corporate positions. Jack Macauley, managing director, joined Philip Morris Management Corp., New York, as director, external relations. Evelyn Mariperisensa… Continued

Women Executives in Public Relations nominated the following leaders for 1996-97 terms of office: President-elect–Valerie DiMaria, president, GCI Group, New York; Vice President–Dorothy Crenshaw, Stanton & Crenshaw Communications, New York; Secretary–Rita Rodin, director of public… Continued

PR execs looking to hone their skills this summer might consider two week-long training sessions in place of their summer vacation. For investor relations professionals, the National Investor Relations Institute and the University of Michigan… Continued

Harold Burson, founder chairman of Burson-Marsteller, the world’s largest PR firm, is the featured speaker at the awards banquet of the National Capital Chapter of the Public Relations Society of America. The luncheon for the… Continued

A newly published directory provides listings of print and broadcast media within New York state. “The New York State Directory” also lists local and state government officials, judges, lobbyists and nearly 500 local chambers of… Continued

The Institute of Public Relations (IPR), the U.K.’s association of PR professionals, has created a site on the World Wide Web offering membership information, as well as case studies, updates on regional activities and installments… Continued