Stories by PRNEWS

633 N. Orange Ave., Orlando, FL 32801-1349 Section editors at the Orlando Sentinel were refreshingly easy to talk with and accessible. If you want to speak with the higher-level editors, however, like Managing Editor Jane… Continued

In PR, it’s one of your worst nightmares: the laptop presentation that doesn’t work; the slide display that fails at the last moment; the product launch that’s more like a product death knell; or the… Continued

Weber PR Worldwide, the firm that has bounded on the scene with a slew of acquisitions and alliances since it was acquired by McCann-Erickson in 1996, is in discussions to acquire Shandwick, PR NEWS has… Continued

PR NEWS has launched its Web site for its upcoming crisis management seminar. Visit http://www.prnewsonline.com for all the details.

You may place a Job Tracker ad ($100, prepaid/$75 per listing) in PR NEWS as well as sister publications Healthcare PR & Marketing News and Interactive PR & Marketing News. Contact Robert Gaither at 301/340-7778,… Continued

Communications for Windows ’98, Apple’s Imac Control the Hype In the din of technology product roll-outs, advertising no longer provides the foremost sales fuel. PR has become a needed publicity generator and customer motivator. Technology… Continued

Good PR help is hard to find and keep. Competitive compensation packages alone won’t cut it any more but innovative employee relations programs are a step in the right direction. For KVO, which boasts an… Continued

PR NEWS Advanced Crisis Management & Media Relations Two-Day Workshop Sept. 14-15: PR NEWS Advanced Crisis Management & Media Relations Workshop, at the Sir Francis Drake Hotel, San Francisco. PR NEWS subscribers receive a special… Continued

Employee Communications: Survey Shows Workers Doubt Corporate Ethics Despite all the attention to ethics in this decade, a new study shows that American employees don’t put much stock in their employers’ business mores. And with… Continued

In addition to our weekly Media Insight feature, PR NEWS now provides you with the details on pitching an op-ed editor at key media outlets in every issue. Information is culled from "Op-Ed Biz," and… Continued