Stories by PRNEWS

ESPN 935 Middle Street Bristol, Conn. 60610 Expect to try several times if you’re hoping to pitch an idea over the phone to a real person – not to voicemail. But once you reach an… Continued

As a communicator, your organization or your clients most likely will be affected by the Year 2000 computer glitch. The Y2K bug is not just an IT problem, and your role now and post-Y2K is… Continued

The PR bull market gave way to another deal last week when Ogilvy PR purchased Alexander Communications, one of the PR high rollers in technology. Ogilvy estimates it will bring in between $75 and $80… Continued

BOSTON – PR firm CEOs, government spokespersons, and academics researching the communications field all are wrestling with the place of PR in a future filled with an explosion of technology and interdependent global economies. The… Continued

Public Relations Strong writer, publicist skills, recent experience. Send or fax samples to Attn: Public Relations, Pres., BN Group, 13 Emery Ave., Randolph, N.J. 07869 or Fax 973/366-5667. Public Relations Professionals The American Bar Association… Continued

Digging for Dirt Disgruntled customers and chagrined former-employees can take their gripes to a worldwide audience not just via e-mail, but by creating whole new Web site just to slam your corporate reputation. Untied.com, a… Continued

One of the most difficult aspects of PR in an emerging market is ensuring that your staff, client list and business infrastructure are secure when so many variables – from economics to elections – affect… Continued

The Internet’s Lessons About Crises Ruining Bill Clinton’s life was not enough for Independent Counsel Kenneth Starr. The traffic jam caused by the release of his report online has made my working life miserable. For… Continued

When Brussels-based Adamson Associates was acquired by BSMG Worldwide a year ago, founder Paul Adamson brought to the table a certain acumen. It wasn’t among the trend-driven proficiencies, such as Internet or IR savvy, so… Continued

Nine days before the 1997 Super Bowl XXXI held in New Orleans, Stella Foods, makers of Frigo Cheese string cheese, decided to join the branding circus of other companies competing for promotional exposure during this… Continued