Stories by PRNEWS

Tips to Get Your Segment on the Ten O’clock News If you’re pitching ideas to local broadcasters, practice thinking like them. Their universes can be as large – even as small – as the communities… Continued

It’s not exactly the way your company wants to start the day. On the morning of Nov. 18, staffers at media relations software provider MediaMap switched on their computers and discovered their voice mail boxes… Continued

Public Affairs Specialist/$47,006-$61,090 (GS-12) The U.S. Department of Agriculture’s Animal and Plant Health Inspection Service in Riverdale, MD, is recruiting for a public affairs specialist (vacancy#24-52-098, which closes on 12/18/98) at the GS-12 level. The… Continued

Carlman Booker Reis Public Relations, an 18-person PR shop in Maitland, Fla., has filed suit against Wilchem Corp. and its multi-million-dollar parent company TETRA Technologies, Inc. for more than $50,000 worth of work that Wilchem… Continued

HealthScout (http://www.healthscout.com) 120 Post Road West Westport, Conn. 06880 The sky is the limit for HealthScout in terms of the health information the editors want to hear about. This site gets highly personal with the… Continued

December 7-8 International Quality & Production Center’s 1998 Summit on Restructuring Internal Communication to Drive Radical Change. New Orleans. 800/882-8684. December 9-12 American Association of Health Plans’ Third Annual Summit on International Managed Care Trends.… Continued

Flex Your Local PR Muscle Journalists place a high priority on local health resources, unless they are in New York or Washington, D.C., says a new study by The Pinnacle Worldwide Health Group, a network… Continued

Reviving an old product can be as important to a company’s bottom line as launching a new brand. Strategic PR efforts that are fully integrated into your marketing mix can maintain or grow market share… Continued

At least 140,000 fatal medication errors plague the healthcare industry annually, according to the Journal of the American Medical Association. These are nightmarish encounters that haunt physicians, pharmacists and nurses causing inexplicable devastation to patients… Continued

Managed Care Pressures Resulting in Unhappy Docs Mounting managed care pressures are taking their toll on physician attitudes, creating dissatisfaction with their practices, according to a survey by the University of California-San Francisco. The pressure… Continued