Stories by PRNEWS

Time for small communications firms to add another item to their holiday wish lists – glory, that is. The Summit Creative Awards, a competition for advertising and marcom shops with billings under $15 million, has… Continued

Americans are hungry for news about culinary trends, while companies in the food industry are starving for grade-A, PR talent in the tight labor market, according to The Hungry Mind, a bulletin published quarterly by… Continued

How can you shore up your company’s brand reputation among business travelers? Give ’em free stuff. A recent poll of 280 randomly selected business travelers at Chicago’s O’Hare and Dallas/Fort Worth International airports revealed that… Continued

In the evolution of PR measurement, many have taken the easy road and blamed SENIOR MANAGEMENT – that faceless nemesis – as the main culprit blocking the path to research nirvana. But a straw poll… Continued

Michael Ovitz may be ancient news, but the talent trade is far from dead on the PR front. Now there’s new scoop about where companies like MCIWorldcom, Citibank, Mobil Oil and GM are going for… Continued

In tech circles, where neophytes are about as inconspicuous as pimples on a prom queen, the standard line is, "It’s not who you know, but what you know." The 1999 PRESStige Awards, announced last week,… Continued

Corporate Hires Activision, Los Angeles, appoints Michael Larson as senior publicist; Larson was an account executive for Manning, Selvage & Lee, Los Angeles. Autobytel.com, global leader in automotive e-commerce and services based in Irvine, Calif.,… Continued

A cursory look at full-page ads in the New York Times or prime-time spots on television and radio reveals that companies providing Internet-related products and services are tapping the power of "Old World" media -… Continued

Although youth-focused anti-drug campaigns are often slammed for being overly dramatic and unrealistic, the bottom line is most teens can’t resist discussing the drug issue and its powerful impact on their lives. Getting young people… Continued

Jump Magazine Weider Publications 21100 Erwin St. Woodland Hills, CA 91367 Jump magazine prides itself on giving young women the whole story about things like sex, school and boys. What differentiates the title from competitive… Continued