Stories by PRNEWS

PRofile

March 27th, 2000 by

Steven J. Harris VP Communications General Motors Corp. Detroit 313/667-3532 steven.j.harris@gm.com History: Graduated from University of Southern California (B.A., journalism) in 1967 and entered the automotive biz immediately. Held various PR posts at GM and… Continued

Custom-Published Magazines Anchor Stakeholder Trust in Corporate Brands

March 27th, 2000 by

We, the trade media, interrupt this publication to announce that we’re having an identity crisis. First, the Web’s “Content is King” mantra made it kosher for corporations to compete alongside traditional publishers online as content… Continued

Media Moves

March 20th, 2000 by

Erin Arvedlund joins Barron’s to write “The Striking Price” column, which focuses on derivatives and Wall Street. Erin.arvedlund@barrons.com…Janet Rae-Dupree leaves BusinessWeek to join U.S. News as senior editor. She will cover personal technology for the… Continued

Editorial Calendar Alert

March 20th, 2000 by

Computer Economics Report. Interested in stories on supply chain technology, online customer service, converging technologies, and wireless data applications. Deadline: April 3. Contact: Adam Harriss, research analyst. 760/438-7457; fax:760/431-1126; aharriss@compecon.com. Best Approach: Email first, then… Continued

Trends

March 20th, 2000 by

Press in the Flesh. Journalists in the magazine and newspaper industries hold increasingly different views on what they consider “normal practice” when dealing with an unknown source, according to the latest Middleberg/Ross Print Media in… Continued

Resources

March 20th, 2000 by

Media Galore. Can’t locate that new magazine title? Need to research a vertical market? MediaFinder.com (Oxbridge Communications) offers an online database containing more than 100,000 publications. Publist.com (Ulrich’s International Periodical Directory) offers a similar deal.… Continued

Industry Targets

March 20th, 2000 by

Goal! Recently acquired by Scholastic, Soccer Jr. Magazine is looking for product pitches. The bimonthly book, with 100,000 paid subscribers (which Scholastic hopes to double within a year), devotes nearly a third of its pages… Continued

Hotline

March 20th, 2000 by

Update. As we promised (PRN, Feb. 14) MH-17, Rodale’s health/lifestyle magazine for boys 13-17, is ready to be pitched. But don’t send email. Editor and pitch catcher Jeff Csatari already has too much in his… Continued

This Just In…

March 20th, 2000 by

Fleishman-Hillard cofounder Robert Hillard dies at 82 in Caledonia, Mo. Hillard launched the agency in 1946 and retired in 1974. A cornerstone for PR: The city of Chicago renames a street, “Daniel J. Edelman Way”… Continued

JobTracker

March 20th, 2000 by

Senior Writer/Editor San Francisco based corporation is looking for a Sr. Writer/Editor. Serve as editor of employee publication including scheduling, story development, writing, editing, proofreading, hiring and supervising contractors, budgeting, supervising art director and photo… Continued