With the removal of blue checkmarks for those previously verified, pitching and media relations strategies that included Twitter become a bit more complicated.
Stories by Nicole Schuman
PR Roundup: Fox News Settles, MillerKnoll CEO Apologizes, FTC to Revise Green Guides
April 20th, 2023 by Nicole SchumanThis week’s PR roundup considers how some pre-planning for Fox News, MillerKnoll and the FTC could benefit crisis outcomes.
[VIDEO] PRNEWS Live Discusses Equity in Cannabis and PR’s Role
April 20th, 2023 by Nicole SchumanPRNEWS Live welcomed Catharine Montgomery, founder and CEO of The Better Together Agency. In honor of the 420 holiday, we discussed equity in the cannabis industry and how communication is helping get there.
PRNEWS Poll: Bud Light Needs to Take Ownership of Its Actions
April 18th, 2023 by Nicole SchumanCommunicators (and consumers) expect more from brands in this day and age—especially when a brand or its representatives are attacked surrounding a move toward inclusion.
PR Roundup: Bud Light Outrage, NPR Quits Twitter, and Pitching Responses Slow
April 13th, 2023 by Nicole SchumanPRNEWS reviews the outcomes of brand and consumer outrage, as well as the Propel Q2 Media Barometer, in this week’s PR Roundup.
[VIDEO] PRNEWS Live Discusses ESG Communications, Sustainability and Earth Month
April 13th, 2023 by Nicole SchumanPRNEWS Live welcomed Sandy Skees, EVP, Purpose & Impact Global Lead at Porter Novelli. We discussed green washing and green hushing trends that have been circulating as of late, but what is also really happening when it comes to ESG, sustainability and purpose communications.
Learning About LinkedIn: LinkedIn Live Best Practices
April 12th, 2023 by Nicole SchumanLinkedIn Live, a platform feature to livestream events, webinars, lectures, interviews and the like provides an easy method for streaming to your direct audience and beyond.
AP Style Update: Climate and Environment
April 11th, 2023 by Nicole SchumanIn this installment, we honor Earth Month and Earth Day with a collection of terms discussing climate and the environment.
PR Roundup: Reviewing the White House, Bragg and Trump’s Responses to this Week’s Arraignment
April 6th, 2023 by Nicole SchumanInstead of our typical news roundup and lessons this week, we reviewed three key characters of this week’s focus: Manhattan District Attorney Alvin Bragg, former President Donald Trump and The White House.
An Increase in National Crises Causes Communicators to Reconsider When to Pause Social Posts
April 6th, 2023 by Nicole SchumanFrom a communications perspective it may now be more confusing about knowing when to halt social media posting or pitching, due to ongoing daily disasters—natural and man-made.